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The Giants of Sales introduces readers to the techniques developed by four legendary sales giants--John Henry Patterson,... Read More >>
A bestselling business book guru offers rainmaking wisdom and advice from topprofessionals so that readers can apply... Read More >>
Presents some of the latest research and thinking on contemporary topics in the world of sport marketing. Includes... Read More >>
Clarifies foundational marketing concepts and terms as they relate to church and religious organizations. From social... Read More >>
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Setting out the techniques on developing and applying competitive strategies, this edition is an all-in-one resource... Read More >>
Experts in the field of business and leadership ethics have been brought together to write this much-needed text... Read More >>
Stephan J. Meier analysiert, ob Franchising-Netzwerke im Vergleich zu alternativen stationaren Vertriebskonzepten,... Read More >>
A no-holds-barred look at 10 of the most common myths--also called mistakes--about sales organizations provides... Read More >>
Outlines the Microsoft Excel features that can be used to sort through data to produce meaningful marketing analyses.... Read More >>
Provides insights into the effects that emotion and rational thought have on marketing outcomes. This book uses... Read More >>
Providing information on marketing, this book helps to make decisions about where to practice and how to manage... Read More >>
Reinvent the Sales Process in Your Own Organization Today's sales professionals have to find a way to contribute... Read More >>
Praise for The Ultimate Sales Managers' Guide Klymshyn not only understands this great profession, he relates the... Read More >>
The sales manager's step-by-step guide to better team performanceAs an experienced sales manager, how do you improve... Read More >>
If you re like most sales leaders, your incentive program is a constant challenge, as you try to jumpstart sales,... Read More >>