Sales & marketing books

20883 books were found.

America's Romance with the English Garden

America's Romance with the English Garden

Author: Thomas J. Mickey
ISBN: 9780821420355
Format: Paperback
$35.41 $39.34

The 1890s saw a revolution in advertising. Cheap paper, faster printing, rural mail delivery, railroad shipping,...  Read More >>

The MacKay MBA of Selling in the Real World

The MacKay MBA of Selling in the Real World

Author: Harvey MacKay ,  Lou Holtz
ISBN: 9781591846239
Format: Paperback
$22.33 $24.81

MacKay is a legend--and now he's back with the sum total of decades of sales know-how, teaching go-getters how to...  Read More >>

Becoming an Advertising Creative: Made Terrifying

Becoming an Advertising Creative: Made Terrifying

Author: Andy Beach
ISBN: 9781484048085
Format: Paperback
$13.12 $14.58

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Hard Sell: Advertising, Affluence and Transatlantic Relations, c. 1951-69

Hard Sell: Advertising, Affluence and Transatlantic...

Author: Sean Nixon
ISBN: 9780719085376
Format: Hardback
$124.80 $138.67

Hard sell explores advertising in Britain in the 1950s and 60s through extensive new archival research in Britain...  Read More >>

Soulful Corporations

Soulful Corporations

Author: Shashank Shah ,  V.E. Ramamoorthy
ISBN: 9788132212744
Format: Hardback
$143.20 $159.11

Corporate debacles, financial and economic crises and environmental disasters in different parts of the globe over...  Read More >>

Advances in Advertising Research (Vol. IV)

Advances in Advertising Research (Vol. IV)

Author: Sara Rosengren
ISBN: 9783658023645
Format: Hardback
$143.20 $159.11

Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation...  Read More >>

Chinese Tax Law and International Treaties

Chinese Tax Law and International Treaties

Author: Lorenzo Riccardi
ISBN: 9783319002743
Format: Hardback
$143.20 $159.11

This book describes in detail China's complex tax system and policies. It also offers a country-by-country analysis...  Read More >>

Blind Spot: Why We Fail to See the Solution Right in Front of Us: How Finding a Solution to One of the World's Greatest Mysteries with the Verifier Method Changes the Way We Approach Success

Blind Spot: Why We Fail to See the Solution Right in...

Author: Gordon Rugg ,  Joseph D'Agnese
ISBN: 9780062097903
Format: Hardback
$36.77 $40.86

In the tradition of Malcolm Gladwell and Dan Ariely, Rugg provides new tools to solve problems and crack codes....  Read More >>

Dienstleistungsmanagement Und Social Media: Potenziale, Strategien Und Instrumente Forum Dienstleistungsmanagement

Dienstleistungsmanagement Und Social Media: Potenziale,...

Author: Manfred Bruhn ,  Karsten Hadwich
ISBN: 9783658012472
Format: Hardback
$169.47 $188.30

Social Media-Plattformen haben sich in den letzten Jahren erfolgreich etabliert und immer mehr Menschen miteinander...  Read More >>

An Executive's Guide to Achieving Class A Business Excellence

An Executive's Guide to Achieving Class A Business Excellence...

Author: Dennis Groves ,  Kevin Herbert
ISBN: 9781457519703
Format: Paperback
$39.40 $43.78

Learn the answers to your most frequently asked questions on the experiences and expectations of a journey to Class...  Read More >>

Massnahmen Zur Abwehr Von Ambush Marketing Im Sporteventmanagement

Massnahmen Zur Abwehr Von Ambush Marketing Im Sporteventmanagement...

Author: Abels Stephanie
ISBN: 9783639457933
Format: Paperback
$40.73 $45.25

Im Umfeld eines reizuberfluteten Kommunikationsmarkts, gesattigter Markte, sowie zunehmender Produkthomogenitat...  Read More >>

Cultural and Technological Influences on Global Business

Cultural and Technological Influences on Global Business...

Author: Christiansen ,  Ekaterina Turkina
ISBN: 9781466639669
Format: Hardback
$236.47 $262.75

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Konzeption Von Kommunikation: Theorie Und Praxis Des Strategischen Kommunikationsmanagements

Konzeption Von Kommunikation: Theorie Und Praxis Des...

Author: Klaus Merten
ISBN: 9783658014667
Format: Paperback
$52.54 $58.37

Erfolgreiches Management ist ohne erfolgreiches Kommunikationsmanagement nicht mehr denkbar. Strategische Planung...  Read More >>

Marketingubungsbuch: Aufgaben Und Losungen

Marketingubungsbuch: Aufgaben Und Losungen

Author: Gianfranco Walsh ,  David Dose
ISBN: 9783642373022
Format: Paperback
$39.40 $43.78

Die Aufgabensammlung mit Ubungen zur grundlegenden Einfuhrung in das Marketing ist auf die funf Hauptkapitel des...  Read More >>

E-Marketing in Developed and Developing Countries: Emerging Practices

E-Marketing in Developed and Developing Countries: Emerging...

Author: El-Gohary ,  Riyad Eid
ISBN: 9781466639546
Format: Hardback
$243.04 $270.04

While e-marketing has emerged as an aid in allowing businesses to reach a broader audience, evolutions in computer...  Read More >>

Health and Medical Public Relations

Health and Medical Public Relations

Author: Myc Riggulsford ,  Myc Riggulsford
ISBN: 9780415613309
Format: Hardback
$164.22 $182.46

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The Transition from Sales and Operations Planning to Integrated Business Planning

The Transition from Sales and Operations Planning to...

Author: George E. Palmatier ,  Colleen Crum
ISBN: 9781457518256
Format: Hardback
$65.67 $72.97

Follow Jack Baxter, President of the fictional Global Products and Services, Inc., as he considers the business...  Read More >>

Glynn Waller's Guide to Marketing Your Business Online

Glynn Waller's Guide to Marketing Your Business Online...

Author: Glynn Waller
ISBN: 9781483907086
Format: Paperback
$19.64 $21.82

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The Paupers Guide to Network Marketing

The Paupers Guide to Network Marketing

Author: Marketcoach Industries
ISBN: 9781484821145
Format: Paperback
$7.87 $8.74

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Youtility: Why Smart Marketing Is about Help Not Hype

Youtility: Why Smart Marketing Is about Help Not Hype...

Author: Jay Baer
ISBN: 9781591846666
Format: Hardback
$32.78 $36.42

A consultant and blogger defines a better alternative to anachronistic interruption marketing, with examples of...  Read More >>

Public Relations and Communication Management: Current Trends and Emerging Topics

Public Relations and Communication Management: Current...

Author: Krishnamurthy Sriramesh ,  Ansgar Zerfass
ISBN: 9780415630900
Format: Paperback
$65.62 $72.91

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars...  Read More >>

Social Marketing: Good Intentions

Social Marketing: Good Intentions

Author: Cynthia M. Webster ,  Leanne M. Carter
ISBN: 9780734611321
Format: Paperback
$85.33 $94.81

Examines social, environmental, health and safety issues affecting individuals and their communities. This book...  Read More >>

Bulletin of the Institute of the History of Medicine, V1, No. 1, January, 1933: The Johns Hopkins University

Bulletin of the Institute of the History of Medicine,...

Author: Henry E Sigerist
ISBN: 9781258684198
Format: Hardback
$48.54 $53.94

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Public Relations and Communication Management: Current Trends and Emerging Topics

Public Relations and Communication Management: Current...

Author: Krishnamurthy Sriramesh ,  Ansgar Zerfass
ISBN: 9780415630894
Format: Hardback
$229.90 $255.45

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars...  Read More >>

SEO Help: 20 New Search Engine Optimization Steps to Get Your Website to Google's #1 Page

SEO Help: 20 New Search Engine Optimization Steps to...

Author: David Amerland
ISBN: 9781844819812
Format: Paperback
$26.26 $29.18

A completely revised and updated edition of the Amazon SEO best-seller on practical SEO practices and techniques...  Read More >>

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