Free Delivery Over $100
7380 books were found.
This book is a collection of studies that explores the adoption, applications, and implications of emerging technologies... Read More >>
Dieser Quick Guide gibt einen Überblick über Compliance, ESG und Investigations in Emerging Markets im Kontext wachsender... Read More >>
A groundbreaking publication, crafted by leading experts in the field, which addresses the pressing issues surrounding... Read More >>
This volume approaches marcomm (marketing communication) from the phenomenology of markets in the context of the... Read More >>
With a keen focus on the symbiotic relationship between AI, data analytics, and marketing research, this book bridges... Read More >>
Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from... Read More >>
Read More >>
Are you tired of hitting roadblocks on your entrepreneurial journey? This book is your roadmap to overcoming... Read More >>
The book explores luxury-art collaborations in the context of postmodern consumption, i.e. as a phenomenon deeply... Read More >>
This book will provide an overview of recent and current research which defines and scopes the field of responsible... Read More >>
A study of the largely hidden world of primary media market research and the different methods used to understand... Read More >>
It is hoped that the cases would serve as valuable reference material for academics, students, professionals in... Read More >>
By delving into the intricate dynamics of consumerism, this book provides a foundation for understanding how consumer... Read More >>
Understanding consumer behavior in today’s digital landscape is more challenging than ever. Businesses must navigate... Read More >>
The purpose of this book is to highlight how current successful Japanese multinational enterprises (MNEs) and companies... Read More >>
This book offers a holistic perspective of consumer behavior in the 21st century in different European cultures... Read More >>
"This book examines returns on experience and managerial practices to generate deeper collaboration, intensify co-creation,... Read More >>
Country of origin and consumer ethnocentrism are evolving constructs as consumers’ perception towards country, state... Read More >>
Your core customer base is about to be made up of the generation you don’t understand, and perhaps not even like.... Read More >>
Give to get! Your company’s generosity can actually INCREASE your profits, not take away from them. Read More >>
Readers will learn service quality, peer pressure, online reviewers’ effect in the digital environment to aid in... Read More >>
