Market research books

7452 books were found.

The Way We Talk Around Here: How your organization’s culture shows up in your language and why it matters

The Way We Talk Around Here: How your organization’s...
Author: Gill Ereaut ISBN: 9781788605885 Format: Hardback	$77.60
A powerful and practical way to uncover an organization's culture through the language it uses. Read More >>

Globalization And International Marketing Competition

Globalization And International Marketing Competition...
Author: Philip Kotler , Vibrant Publishers ISBN: 9781636512471 Format: Paperback	$237.60
Legend in Marketing: Globalization and International Marketing Competition By Philip Kotler Discover the authoritative... Read More >>

Marketing In The New Economy

Marketing In The New Economy
Author: Philip Kotler , Vibrant Publishers ISBN: 9781636512495 Format: Paperback	$237.60
Legend in Marketing: Marketing in the New Economy by Philip Kotler Unlock the secrets to successful marketing... Read More >>

Broadening The Concept And Applications Of Marketing

Broadening The Concept And Applications Of Marketing...
Author: Philip Kotler , Vibrant Publishers ISBN: 9781636512518 Format: Paperback	$237.60
Legend in Marketing: Broadening The Concept and Applications of Marketing by Philip Kotler Discover the transformative... Read More >>

The Social And Ethical Side Of Marketing

The Social And Ethical Side Of Marketing
Author: Philip Kotler , Vibrant Publishers ISBN: 9781636512532 Format: Paperback	$237.60
Legend in Marketing: The Social and Ethical Side of Marketing By Philip Kotler Explore the transformative insights... Read More >>

Marketing Karma: The Enlightened Path to Digital Success

Marketing Karma: The Enlightened Path to Digital Success...
Author: Jayadev K T ISBN: 9798895191330 Format: Hardback	$58.05
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Marketing In The New Economy

Marketing In The New Economy
Author: Philip Kotler , Vibrant Publishers ISBN: 9781636512501 Format: Hardback	$290.40
Legend in Marketing: Marketing in the New Economy by Philip Kotler Unlock the secrets to successful marketing... Read More >>

Globalization And International Marketing Competition

Globalization And International Marketing Competition...
Author: Philip Kotler , Vibrant Publishers ISBN: 9781636512488 Format: Hardback	$290.40
Legend in Marketing: Globalization and International Marketing Competition By Philip Kotler Discover the authoritative... Read More >>

The Social And Ethical Side Of Marketing

The Social And Ethical Side Of Marketing
Author: Philip Kotler , Vibrant Publishers ISBN: 9781636512549 Format: Hardback	$290.40
Legend in Marketing: The Social and Ethical Side of Marketing By Philip Kotler Explore the transformative insights... Read More >>

Broadening The Concept And Applications Of Marketing

Broadening The Concept And Applications Of Marketing...
Author: Philip Kotler , Vibrant Publishers ISBN: 9781636512525 Format: Hardback	$290.40
Legend in Marketing: Broadening The Concept and Applications of Marketing by Philip Kotler Discover the transformative... Read More >>

Decolonizing Marketing Theory and Practice: Beyond Inclusivity and Sustainability Debates

Decolonizing Marketing Theory and Practice: Beyond Inclusivity...
Author: Hasan Gilani ISBN: 9781032698069 Format: Hardback	$284.00
This book dives deep into the critical need to challenge and transform the foundations of marketing education. Aimed... Read More >>

Decoding Tourist Behavior in the Digital Era: Insights for Effective Marketing

Decoding Tourist Behavior in the Digital Era: Insights...
Author: Norhidayah Azman , Marco Valeri ISBN: 9798369339725 Format: Hardback	$498.30
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Interfaith Marketing: A Cross-Religious Approach

Interfaith Marketing: A Cross-Religious Approach
Author: Frank G. Cabano , Stefan Müller ISBN: 9781032827476 Format: Hardback	$284.00
The book gives an overview of the current state of knowledge of comparative religious research, how religious affiliations... Read More >>

The Consumer Insights Revolution: Transforming market research for competitive advantage

The Consumer Insights Revolution: Transforming market...
Author: Steve Phillips , Ryan Barry ISBN: 9781781338698 Format: Paperback	$44.99
The Consumer Insights Revolution is essential for market research professionals and organizations aiming to enhance... Read More >>

The Future of Charity Marketing

The Future of Charity Marketing
Author: Sarah-Louise Mitchell (Oxford Brookes University, UK) , Fran Hyde (University of Suffolk, UK) ISBN: 9781032498478 Format: Paperback	$77.99
Drawing upon the research in the Editors first book Charity Marketing: Contemporary Issues, Research and Practice,... Read More >>

The Future of Charity Marketing

The Future of Charity Marketing
Author: Sarah-Louise Mitchell (Oxford Brookes University, UK) , Fran Hyde (University of Suffolk, UK) ISBN: 9781032500713 Format: Hardback	$284.00
Drawing upon the research in the Editors first book Charity Marketing: Contemporary Issues, Research and Practice,... Read More >>

Brand Momentum: The #1 Growth Metric for Every Boardroom....
Author: Tony Lewis ISBN: 9781068740503 Format: Paperback	$50.13
Brand Momentum presents a transformative brand measurement system that harnesses the two most powerful forces that... Read More >>

No Bullsh!t Marketing: 17 Contrarian Ways to Increase Referrals for Healthcare Services

No Bullsh!t Marketing: 17 Contrarian Ways to Increase...
Author: Dave Mastovich ISBN: 9781957651903 Format: Hardback	$79.07
Every organization, whether in healthcare or beyond, relies on key referral sources or centers of influence to grow... Read More >>

Brand Momentum: The #1 Growth Metric for Every Boardroom....
Author: Tony Lewis ISBN: 9781068740510 Format: Hardback	$84.45
Brand Momentum presents a transformative brand measurement system that harnesses the two most powerful forces that... Read More >>

Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering

Revenge of the Tipping Point: Overstories, Superspreaders,...
Author: Malcolm Gladwell ISBN: 9780316575805 Format: Hardback	$84.48
Most Anticipated in: AARP Associated Press Time Magazine Oprah Daily Chicago Tribune Literary Hub Publishers... Read More >>

Multichannel Marketing: Strategy – Design – Digital Technology

Multichannel Marketing: Strategy – Design – Digital...
Author: Bernd W. Wirtz ISBN: 9783658446741 Format: Hardback	$343.17
Increasing customer demands and innovations in digital sales require targeted management and flexible organisation... Read More >>

Backbone: Surviving the Road Less Quantified - Toward a Deeper Understanding of Qualitative Research

Backbone: Surviving the Road Less Quantified - Toward...
Author: David M Schneer, PH D ISBN: 9798991213509 Format: Paperback	$65.87
The Road to Deeper UnderstandingEmbark on an eye-opening exploration of qualitative market research in David M.... Read More >>

Marketing with AI For Dummies

Marketing with AI For Dummies
Author: Shiv Singh ISBN: 9781394237197 Format: Paperback	$49.95
Stay ahead in the marketing game by harnessing the power of artificial intelligence Marketing with AI For Dummies... Read More >>

A Modern Economic History of Emerging Markets (1950–2020): Dirigisme, Globalization and Disruption

A Modern Economic History of Emerging Markets (1950–2020):...
Author: Ahmet Akarli ISBN: 9783031552090 Format: Hardback	$284.60
This book offers a comprehensive economic history of emerging market economies post-WWII and identifies a complex... Read More >>

Think by Design: Celebrating Design Thinking and Experiential Learning

Think by Design: Celebrating Design Thinking and Experiential...
Author: Stacy Neier Beran ISBN: 9781637427088 Format: Paperback	$49.50
Practice a hands-on approach to combine design thinking and experiential learning in business education. TBD’s methods... Read More >>

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