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The worst customer situations demand more of front-line employees than good intentions and right attitude. This... Read More >>
Now in trade paperback, the hip, iconoclastic CEO of Zappos shows how a different kind of corporate culture can... Read More >>
An award-winning author takes her investigative-journalism skills--honed from two decades as a business journalist--to... Read More >>
Perante o aumento da competitividade e fragmentacao do mercado e a crescente personalizacao dos produtos, os resultados... Read More >>
NEW from the bestselling HBR's 10 Must Reads series.<br> To innovate profitably, you need more than just creativity.... Read More >>
All that differentiates your service or product from others is your creativity and innovative thinking. This audio... Read More >>
Distill 100%-Usable Max-Profit Knowledge from Your Digital Data. Do It Now! Why hasn't all that data delivered a... Read More >>
How was it that America would fund its nascent national radio services? Government control and a subscription-like... Read More >>
Every customer-oriented business has its own Gladys--someone who demands more than most companies are able or willing... Read More >>
A comprehensive, practical introduction to one of the most important new trends in manufacturing, globally The... Read More >>
Organised around the core marketing activities of marketing for acquisition and marketing for retention, this title... Read More >>