Public relations books

3635 books were found.

Organizational Reputation Management: A Strategic Public Relations Perspective

Organizational Reputation Management: A Strategic Public...

Author: Alexander V. Laskin (Quinnipiac University, CT)
ISBN: 9781394180332
Format: Paperback
$82.95

ORGANIZATIONAL REPUTATION MANAGEMENT Teaches public relations through the management of relationships with key...  Read More >>

Cooperation Between Companies and Non-profit Organizations: Taking Responsibility Together: Guidelines for Constructive, Credible and Transparent CSR Projects

Cooperation Between Companies and Non-profit Organizations:...

Author: Gabriele Faber-Wiener ,  Bettina Gjecaj
ISBN: 9783658440497
Format: Paperback
$211.17

This book describes how cooperation between companies and non-profit organizations can be successfully structured....  Read More >>

7 PR Secrets All Founders Should Know

7 PR Secrets All Founders Should Know

Author: Jane Yin Bolander
ISBN: 9781389680014
Format: Paperback
$18.94

In today's world, the lines between PR, marketing, and social media are blurred. Social Media has given founders...  Read More >>

B2B PR That Gets Results: A Guide to Simple and Targeted Public Relations Practices.

B2B PR That Gets Results: A Guide to Simple and Targeted...

Author: Michelle Garrett
ISBN: 9781662922565
Format: Paperback
$39.57

Are you sick of hearing that promoting a brand means breaking...  Read More >>

Discovering Public Relations: An Introduction to Creative and Strategic Practices

Discovering Public Relations: An Introduction to Creative...

Author: Karen Freberg
ISBN: 9781071878231
Format: Paperback
$356.40

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Corporate Governance and CSR Strategies for Sustainability

Corporate Governance and CSR Strategies for Sustainability...

Author: Maja Pucelj ,  Rado Bohinc
ISBN: 9798369358641
Format: Paperback
$580.80

The fundamental link between human rights and sustainability still needs to be more adequately understood in a world...  Read More >>

Digital Public Relations and Marketing Communication Trends in Africa

Digital Public Relations and Marketing Communication...

Author: Anne W. Njathi ,  Brandi Watkins
ISBN: 9781032689616
Format: Hardback
$273.00

The uptake of digital media platforms necessitates the need to understand how digital cultures of consumers and...  Read More >>

Internal Communication Strategy: Design, Develop and Transform your Organizational Communication

Internal Communication Strategy: Design, Develop and...

Author: Rachel Miller
ISBN: 9781398614642
Format: Paperback
$82.77

Discover how to design, develop and implement a successful internal communication strategy to transform your business...  Read More >>

Internal Communication Strategy: Design, Develop and Transform your Organizational Communication

Internal Communication Strategy: Design, Develop and...

Author: Rachel Miller
ISBN: 9781398614666
Format: Hardback
$245.81

Discover how to design, develop and implement a successful internal communication strategy to transform your business...  Read More >>

Effective Media Relations

Effective Media Relations

Author: C.V. Narasimha Reddi
ISBN: 9789389347951
Format: Paperback
$45.10

Written in a ‘teach yourself’ style with clear illustrations, this book gives a thorough understanding of the various...  Read More >>

Corporate Social Responsibility Approaches to Ethical AI in Business

Corporate Social Responsibility Approaches to Ethical...

Author: Erum Shaikh
ISBN: 9798369334782
Format: Hardback
$550.00

A comprehensive exploration of the factors influencing AI adoption within organizations through the lens of the...  Read More >>

Corporate Governance and CSR Strategies for Sustainability

Corporate Governance and CSR Strategies for Sustainability...

Author: Maja Pucelj ,  Rado Bohinc
ISBN: 9798369358634
Format: Hardback
$490.60

The fundamental link between human rights and sustainability still needs to be more adequately understood in a world...  Read More >>

Towards a New Understanding of Masculine Habitus and Women and Leadership in Public Relations

Towards a New Understanding of Masculine Habitus and...

Author: Martina Topić (Leeds Beckett University, UK.)
ISBN: 9780367752415
Format: Paperback
$83.99

This edited volume analyses leadership in the public relations (PR) industry with a specific focus on women and...  Read More >>

Risk Management Maturity: A Multidimensional Model

Risk Management Maturity: A Multidimensional Model

Author: Sylwia Bąk (Jagiellonian University, Poland) ,  Piotr Jedynak (Jagiellonian University, Poland)
ISBN: 9781032362380
Format: Paperback
$41.99

This book suggests a robust risk management maturity model and illustrates the application in crisis situations....  Read More >>

The Routledge Handbook of Corporate Social Responsibility Communication

The Routledge Handbook of Corporate Social Responsibility...

Author: Amy O’Connor (University of Minnesota-Twin Cities, USA)
ISBN: 9781032027326
Format: Paperback
$92.99

This handbook is a resource for students, faculty, and researchers who are focused on understanding the role communication...  Read More >>

Personal Branding in the Knowledge Economy: The Inter-relationship between Corporate and Employee Brands

Personal Branding in the Knowledge Economy: The Inter-relationship...

Author: Wioleta Kucharska
ISBN: 9781032013381
Format: Paperback
$83.99

Personal Branding in the Knowledge Economy: The Inter-relationship between Corporate and Employee Brands aims to...  Read More >>

Crystallizing Public Opinion

Crystallizing Public Opinion

Author: Edward L Bernays
ISBN: 9798880903573
Format: Hardback
$39.57

In writing this book I have tried to set down the board principles that govern the profession of public relations....  Read More >>

Turn Sales into Partnerships: The Definitive Guide to Consultative Selling

Turn Sales into Partnerships: The Definitive Guide to...

Author: Reginaldo Osnildo
ISBN: 9798323295159
Format: Paperback
$23.73

"Welcome to ""Turn Sales into Partnerships: The Definitive Guide to Consultative Selling"", an essential guide designed...  Read More >>

Strategic Sport Communication

Strategic Sport Communication

Author: Paul M. Pedersen ,  Pamela C. Laucella
ISBN: 9781718221475
Format: Paperback
$314.16

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Freedom of Speech: Rights and Responsibilities

Freedom of Speech: Rights and Responsibilities

Author: Tomas Kačerauskas ,  Algis Mickunas
ISBN: 9783631911877
Format: Hardback
$90.56

The book deals with the freedom of speech. The main themes are as follows: free speech and press in a democratic...  Read More >>

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