Public relations books

The Communications Golden Hour is an authoritative textbook on public relations and public information for private...  Read More >>

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"Welcome to "" Content Marketing That Sells: How to Attract Customers by Communicating Value ,"" your definitive...  Read More >>

"Bem-vindo ao ""Marketing invis�vel: estrat�gias para vender produtos digitais sem a presen�a nas redes sociais""....  Read More >>

"Bem-vindo a ""Marcas que vendem: estrat�gias eficazes para criar e fortalecer identidades de marca"". Neste livro,...  Read More >>

""Mastering Corporate Communication"" is a comprehensive guide designed to assist communication professionals in...  Read More >>

Are you sick of hearing that promoting a brand means breaking...  Read More >>

A comprehensive exploration of the factors influencing AI adoption within organizations through the lens of the...  Read More >>

ORGANIZATIONAL REPUTATION MANAGEMENT Teaches public relations through the management of relationships with key...  Read More >>

Dieses Buch bietet einen grundsätzlichen Einblick in die neuen, immersiven Technologien von virtuellen und augmentierten...  Read More >>

This book describes how cooperation between companies and non-profit organizations can be successfully structured....  Read More >>

Presents innovative concepts, best practices, and case studies on proximity marketing strategy in the emerging markets...  Read More >>

In writing this book I have tried to set down the board principles that govern the profession of public relations....  Read More >>

Strategic Sport Communication, Fourth Edition, presents the Strategic Sport Communication Model (SSCM) and details...  Read More >>

"Bem-vindo ao in�cio de uma transforma��o not�vel dentro da sua empresa. Este livro, ""O guia de endomarketing estrat�gico...  Read More >>

"Seja bem-vindo ao universo dos arqu�tipos de marca, onde a antiga sabedoria encontra a moderna estrat�gia de neg�cios....  Read More >>

"Lyn Kelley, Ph.D. has 25+ years as a licensed therapist and certified coach. She has been providing seminars, CE...  Read More >>

How did professionals and laypersons employ crisis communication during the first two years of the COVID-19 pandemic?...  Read More >>

The book deals with the freedom of speech. The main themes are as follows: free speech and press in a democratic...  Read More >>

Are you ready for the inevitable? A plane crashes with the CEO on board. Your product is contaminated and people...  Read More >>

Discovering Public Relations introduces students to the field of PR in a practical, applied, and hands-on way that...  Read More >>

This is the book for small business owners, entrepreneures and solo-preneurs who would you love to appear as guests...  Read More >>

"D�couvrez ""Renaissance Professionnelle: Osez le Grand Saut"" - Votre Guide Vers un Nouvel Horizon ProfessionnelVous...  Read More >>

"In this book Public Relations Management, delve into the intricate world of Public Relations and unlock the secrets...  Read More >>