Public relations books

3737 books were found.

The Politics of Bargaining: Merger Process and British Trade Union Structural Development, 1892-1987

The Politics of Bargaining: Merger Process and British...

Author: Jeremy Waddington
ISBN: 9780720122459
Format: Hardback
$200.00

Tracing developments in British trade union structure over almost 100 years, this book shows how the underlying...  Read More >>

Employment Relations in the Growing Asian Economies

Employment Relations in the Growing Asian Economies...

Author: Thomas Kochan ,  Russell Lansbury
ISBN: 9780415125840
Format: Hardback
$315.00

This book analyses the role of employment relations in the context of economic development in some of the key Asian...  Read More >>

Manager's Guide to Excellence in Public Relations and Communication Management

Manager's Guide to Excellence in Public Relations and...

Author: David M. Dozier ,  Larissa A. Grunig
ISBN: 9780805818093
Format: Hardback
$305.00

This text reports the findings of a study of public relations and communications management. The study identifies...  Read More >>

Public Relations History: From the 17th to the 20th Century: The Antecedents

Public Relations History: From the 17th to the 20th...

Author: Scott M. Cutlip
ISBN: 9780805817799
Format: Hardback
$305.00

This work describes the strategies and tactics of opinion management that have been utilised in the United States...  Read More >>

Public Relations Inquiry as Rhetorical Criticism: Case Studies of Corporate Discourse and Social Influence

Public Relations Inquiry as Rhetorical Criticism: Case...

Author: William N. Elwood
ISBN: 9780275949716
Format: Hardback
$60.00

This volume examines the theoretical bases and practical effects of a variety of public relations campaigns.  Read More >>

Public Relations Inquiry as Rhetorical Criticism: Case Studies of Corporate Discourse and Social Influence

Public Relations Inquiry as Rhetorical Criticism: Case...

Author: William N. Elwood
ISBN: 9780275951504
Format: Paperback
$83.99

This volume examines the theoretical bases and practical effects of a variety of public relations campaigns.  Read More >>

Public Relations History: From the 17th to the 20th Century: The Antecedents

Public Relations History: From the 17th to the 20th...

Author: Scott M. Cutlip
ISBN: 9780805817805
Format: Paperback
$105.00

This work describes the strategies and tactics of opinion management that have been utilised in the United States...  Read More >>

Publicity & Media Relations Checklists

Publicity & Media Relations Checklists

Author: David Yale
ISBN: 9780844232188
Format: Paperback
$60.59

A compendium of publicity and media relations checklists. It is suitable for publicity, public relations, and media...  Read More >>

Practice of Public Relations

Practice of Public Relations

Author: Sam Black
ISBN: 9780750623186
Format: Paperback
$124.00

Public relations is an essential element in effective and successful business. This fourth edition covers areas...  Read More >>

Health Service Public Relations: A Guide to Good Practice

Health Service Public Relations: A Guide to Good Practice...

Author: Roger Silver
ISBN: 9781857750287
Format: Paperback
$88.99

 Read More >>

Strategic Public Relations

Strategic Public Relations

Author: Norman Hart
ISBN: 9780333615454
Format: Hardback
$290.37

 Read More >>

New Technology Policy and Social Innovations in the Firm

New Technology Policy and Social Innovations in the...

Author: Jorge Niosi
ISBN: 9781855672598
Format: Hardback
$252.00

This collection of studies develops the concept of national systems of innovation, to understand the relationship...  Read More >>

Strategic Public Relations

Strategic Public Relations

Author: Norman Hart
ISBN: 9781349134830
Format: Paperback
$145.17

 Read More >>

Auditing Your Customer Service: The Foundation for Success

Auditing Your Customer Service: The Foundation for Success...

Author: John Leppard ,  Elizabeth Molyneux
ISBN: 9780415097321
Format: Paperback
$73.89

This text leads the reader through the strategies, techniques, problems and solutions that are involved in achieving...  Read More >>

Global Corporate Identity: Challenge of Cross-Border Marketing

Global Corporate Identity: Challenge of Cross-Border...

Author: Murray J. Lubliner
ISBN: 9781564961105
Format: Hardback
$87.95

This collection features some of the most up-to-date and effective design consultancy programmes from around the...  Read More >>

Public Relations Techniques

Public Relations Techniques

Author: Frank Jefkins
ISBN: 9780750615631
Format: Paperback
$145.07

 Read More >>

The Unseen Power: Public Relations: A History

The Unseen Power: Public Relations: A History

Author: Scott M. Cutlip
ISBN: 9780805814644
Format: Hardback
$399.00

This volume documents the role public relations practitioners play in America's economic, social, and political...  Read More >>

Campaigning: The A to Z of Public Advocacy

Campaigning: The A to Z of Public Advocacy

Author: Des Wilson ,  Leighton Andrews
ISBN: 9781854180360
Format: Paperback
$56.76

"This practical guide, drawing from and updating the author's ""Pressure"" and ""Citizen Action"", shows how to...  Read More >>

The Unseen Power: Public Relations: A History

The Unseen Power: Public Relations: A History

Author: Scott M. Cutlip
ISBN: 9780805814651
Format: Paperback
$221.00

This volume documents the role public relations practitioners play in America's economic, social, and political...  Read More >>

Advocating Archives: An Introduction to Public Relations for Archivists

Advocating Archives: An Introduction to Public Relations...

Author: Elsie Freeman Finch
ISBN: 9780810847736
Format: Paperback
$98.95

Readers will benefit from practical advice on how to better serve the client in person, launch a fund-raising campaign,...  Read More >>

Normative Aspekte der Public Relations: Grundlegende Fragen und Perspektiven. Eine Einführung

Normative Aspekte der Public Relations: Grundlegende...

Author: Wolfgang Armbrecht ,  Ulf J. Zabel
ISBN: 9783531125527
Format: Paperback
$158.37

Papers originally presented at a meeting held in Munich in early 1993.  Read More >>

Making Social Work News

Making Social Work News

Author: Meryl Aldridge
ISBN: 9781280335952
Format: Electronic book text
$528.00

Meryl Aldridge widens the debate on social work and its representation by the news media. She provides a basic understanding...  Read More >>

Marketing for Attorneys and Law Firms

Marketing for Attorneys and Law Firms

Author: William Winston
ISBN: 9781560243250
Format: Paperback
$118.00

 Read More >>

Latest Reading Guide

MRG2025CC

 

Shopping Cart
Your cart is empty
Shopping cart
Mailing List