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Tracing developments in British trade union structure over almost 100 years, this book shows how the underlying... Read More >>
This book analyses the role of employment relations in the context of economic development in some of the key Asian... Read More >>
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This text reports the findings of a study of public relations and communications management. The study identifies... Read More >>
This work describes the strategies and tactics of opinion management that have been utilised in the United States... Read More >>
This volume examines the theoretical bases and practical effects of a variety of public relations campaigns. Read More >>
A compendium of publicity and media relations checklists. It is suitable for publicity, public relations, and media... Read More >>
Public relations is an essential element in effective and successful business. This fourth edition covers areas... Read More >>
This collection of studies develops the concept of national systems of innovation, to understand the relationship... Read More >>
This text leads the reader through the strategies, techniques, problems and solutions that are involved in achieving... Read More >>
This collection features some of the most up-to-date and effective design consultancy programmes from around the... Read More >>
This volume documents the role public relations practitioners play in America's economic, social, and political... Read More >>
"This practical guide, drawing from and updating the author's ""Pressure"" and ""Citizen Action"", shows how to... Read More >>
Readers will benefit from practical advice on how to better serve the client in person, launch a fund-raising campaign,... Read More >>
Papers originally presented at a meeting held in Munich in early 1993. Read More >>
Meryl Aldridge widens the debate on social work and its representation by the news media. She provides a basic understanding... Read More >>