Public relations books

3737 books were found.

PR!: A Social History Of Spin

PR!: A Social History Of Spin
Author: Stuart Ewen ISBN: 9780465061792 Format: Paperback	$39.99
A history of public relations, this work begins with World War I, when Ivy Lee, one of America's first corporate... Read More >>

Professionals and Policy: Management Strategy in a Competitive World

Professionals and Policy: Management Strategy in a Competitive...
Author: Mike Bottery ISBN: 9780304701568 Format: Hardback	$399.00
By means of case studies in schools and hospitals, this outstanding text describes and evaluates the current issues... Read More >>

Techniques for Ensuring PR Coverage in the Regional Media: An Insider's View

Techniques for Ensuring PR Coverage in the Regional...
Author: Michael Imeson ISBN: 9781854180193 Format: Loose-leaf	$514.80
The regional media are vibrant and growing, attracting bigger and better audiences and producing better programmes... Read More >>

The Role of the Hospitality Industry in the Lives of Individuals and Families

The Role of the Hospitality Industry in the Lives of...
Author: Pamela R Cummings , Francis A Kwansa ISBN: 9780789005267 Format: Paperback	$96.99
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Professionals and Policy: Management Strategy in a Competitive World

Professionals and Policy: Management Strategy in a Competitive...
Author: Mike Bottery ISBN: 9780304701575 Format: Paperback	$143.00
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Perfect PR

Perfect PR
Author: Iain Maitland ISBN: 9781861522214 Format: Paperback	$76.53
A guide through the publicity minefield. Shows how to organise perfect PR activities and promote right message... Read More >>

Winning Ways: The Funeral Profession's Guide to Human Relations

Winning Ways: The Funeral Profession's Guide to Human...
Author: Todd Van Beck ISBN: 9780838596463 Format: Paperback	$137.15
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Verbände und Massenmedien: Öffentlichkeitsarbeit und ihre Resonanz in den Medien

Verbände und Massenmedien: Öffentlichkeitsarbeit und...
Author: Rolf Hackenbroch ISBN: 9783824442881 Format: Paperback	$158.37
Dissertation Freie Universität Berlin 1995 Read More >>

Young Adult Women, Work and Family: Living a Contradiction

Young Adult Women, Work and Family: Living a Contradiction...
Author: Maureen Padfield , Ian Procter ISBN: 9780720123364 Format: Hardback	$273.00
An exploration of the interplay between employment and domestic relations within a specific group of young women,... Read More >>

Banking and Finance in Islands and Small States

Banking and Finance in Islands and Small States
Author: Michael Bowe , Lino Briguglio ISBN: 9781855674899 Format: Hardback	$189.00
An analysis of the special characteristics of the banking and financial sectors in islands and small states, focusing... Read More >>

Mad Cows and Mother's Milk: The Perils of Poor Risk Communication

Mad Cows and Mother's Milk: The Perils of Poor Risk...
Author: Douglas Powell , William Leiss ISBN: 9780773516199 Format: Paperback	$86.99
An evaluation of the crucial role of risk communication in dealing with public controversies. Read More >>

French Management: Elitism in Action

French Management: Elitism in Action
Author: Jean-Louis Barsoux , Peter Lawrence ISBN: 9780304702374 Format: Hardback	$399.00
An account of management in the contemporary French business world. The formal nature of work relations and the... Read More >>

Library Fundraising and Friend-Raising on the Web

Library Fundraising and Friend-Raising on the Web
Author: Adam Daniel Corson-Finnerty , Laura Blanchard ISBN: 9780838907276 Format: Paperback	$132.00
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How to Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations

How to Manage Your Global Reputation: A Guide to the...
Author: Michael Morley ISBN: 9781349140725 Format: Paperback	$116.41
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PRACTICAL MARKETING AND PR FOR THE SMALL BUSINESS

PRACTICAL MARKETING AND PR FOR THE SMALL BUSINESS
Author: Moi Ali ISBN: 9780749426866 Format: Book	$46.95
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Practical Techniques for Effective Lobbying

Practical Techniques for Effective Lobbying
Author: Charles Miller ISBN: 9781854180896 Format: Loose-leaf	$488.40
The government makes thousands of decisions everyday--on policy, legislation and regulation. While politicians and... Read More >>

Understanding Auditor-Client Relationships: A Multi-Faceted Analysis

Understanding Auditor-Client Relationships: A Multi-Faceted...
Author: Gary Kleinman (Assistant Professor, New Jersey Institute of Technology, USA) , Dan Palmon (Chair, Accounting and Information Systems Department, Rutgers University, USA) ISBN: 9781558761803 Format: Hardback	$349.31
This work is intended to assist researchers, regulators, and practitioners who are interested in the topic of auditor... Read More >>

French Management: Elitism in Action

French Management: Elitism in Action
Author: Jean-Louis Barsoux , Peter Lawrence ISBN: 9780304702381 Format: Paperback	$189.00
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Decade That Shaped Television News: CBS in the 1950s

Decade That Shaped Television News: CBS in the 1950s...
Author: Sig Mickelson ISBN: 9781282337701 Format: Electronic book text	$253.44
Television news made meteoric progress in the 1950s. It rose from being a plaything for the rich to a major factor... Read More >>

Mad Cows and Mother's Milk: The Perils of Poor Risk Communication

Mad Cows and Mother's Milk: The Perils of Poor Risk...
Author: Douglas Powell , William Leiss ISBN: 9780773516182 Format: Hardback	$250.80
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The Handbook of Strategic Public Relations and Integrated Communications

The Handbook of Strategic Public Relations and Integrated...
Author: Clarke Caywood ISBN: 9780786311316 Format: Hardback	$158.27
A guide for communications professionals which combines the art and science of marketing, public relations and communications.... Read More >>

The Corporate Brand
Author: Nicholas Ind ISBN: 9780333674727 Format: Hardback	$290.37
This book's fundamental premise is that organizations should use all forms of communication to build interactive... Read More >>

Media Management Review

Media Management Review
Author: Charles Warner ISBN: 9780805817881 Format: Paperback	$81.99
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Media Management Review

Media Management Review
Author: Charles Warner ISBN: 9780805817874 Format: Hardback	$305.00
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Public Relations: Principles and Practice

Public Relations: Principles and Practice
Author: Philip Kitchen (University of Hull) ISBN: 9781861520913 Format: Paperback	$183.69
This text examines the theory behind the principles and practice of public relations. It draws on the opinions,... Read More >>

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