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Breadth and balance in content are the primary attributes of this practical guide designed to equip undergraduate... Read More >>
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First Published in 1989. Routledge is an imprint of Taylor & Francis, an informa company. Read More >>
Designed to meet the needs of both the public relations education and public relations practitioner communities,... Read More >>
Current trends in police reform stress much greater interaction with the community and, consequently, carry new... Read More >>
This slim volume hits hard at one major point: public relations practitoners need to abandon their dominant attitude... Read More >>
Brody examines two components of public relations practice: development of the public relations program and production... Read More >>
First Published in 1987. Routledge is an imprint of Taylor & Francis, an informa company. Read More >>
Emphasizing the need for businesses to take a proactive approach to media relations, examines methods and techniques... Read More >>
This book fills a void in both the professional and academic literature on the management of public relations. The... Read More >>
Tackling head-on the problem of defining and managing an organizational image, especially in a crisis, Gray offers... Read More >>
This fascinating study of commercial rumors--those directed at products, producers, corporations, or retailers--presents... Read More >>
For the first time, a report focuses specifically on middle childhood--a discrete, pivotal period of development.... Read More >>
A practical guide for providers and administrators in the health industry, this stimulating volume explains how... Read More >>
Keine ausführliche Beschreibung für ""Öffentlichkeitsarbeit"" verfügbar. Read More >>