Free Delivery Over $100
486 books were found.
Provides an introduction to the thought of one of the influential theologians of the 21st century. This book explores... Read More >>
A cultural studies critique of advertising and its impacts on American society. It looks at marketing strategies,... Read More >>
Read More >>
Documents three distinct periods in the history of the national debate over the regulation of alcohol and tobacco... Read More >>
This groundbreaking work explores media scholar Sut Jhally's thesis that advertising functions as a religion in... Read More >>
Argues that well-planned and well-executed advertising campaigns can and should have an immediate impact on sales.... Read More >>
"It is now years since ""The Economist"" ran the first of its eye-catching 'White out of Red' posters. As this book... Read More >>
Contains examples designed to jump-start the right side of the brain. This work is filled with memorable uses of... Read More >>
Billboard ads from 1945 through 1967 are captured in over 450 color photos. Products, from appliances to tractors... Read More >>
Aims to highlight brands, from a wide range of sectors, that have become the strongest and most iconic in their... Read More >>
Focuses on directorial challenges specifically related to creating a TV spot-the techniques involved, the technologies... Read More >>
Highlights the work of designers in over 40 countries. Organized by subjects, such as socio-political, food and... Read More >>
Career Opportunities in Advertising and Public Relations, Fourth Edition profiles more than 80 jobs. Each entry... Read More >>
Probes into the role of advertising as a form of social communication in Hong Kong. This perceptive analysis, unlike... Read More >>
Surveying developments over the decade 1992 - 2001, this book chronicles and analyses the salient aspects of the... Read More >>
Confronted daily with decisions on how to present their stories, what to write and what not to write, journalists... Read More >>
This is the first examination of the world's top 100 spectacular brand disasters. Read More >>
Actors will learn how to successfully land TV commercials from this insider's guide to what ad agencies are looking... Read More >>
"This is the history of advertising in motion pictures from the slide ads of the 1890s to the common practice of... Read More >>
