Drink Talking: 100 Years of Alcohol Advertising
Author:   Penny Dade
Publisher:   Middlesex University Press
ISBN:  

9781904750406


Pages:   132
Publication Date:   30 January 2008
Format:   Paperback
Availability:   Awaiting stock   Availability explained
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Drink Talking: 100 Years of Alcohol Advertising


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Overview

An exploration of the rich iconography of alcohol advertising, this analysis investigates the changing patterns of consumption of the 20th-century drinker. The most famous and evocative advertising campaigns are revisited, alongside many lesser known but equally fascinating images, as the book examines the influence of advertising on social behavior. From Guinness to Smirnoff each chapter in this unique study covers a decade of the 20th century up to the beginning of the 21st century, when the demand for tighter regulations on alcohol advertising and internet competition have both had a significant impact on printed advertisements.

Full Product Details

Author:   Penny Dade
Publisher:   Middlesex University Press
Imprint:   Middlesex University Press
Dimensions:   Width: 19.70cm , Height: 1.00cm , Length: 22.20cm
Weight:   0.508kg
ISBN:  

9781904750406


ISBN 10:   1904750400
Pages:   132
Publication Date:   30 January 2008
Audience:   General/trade ,  Primary & secondary/elementary & high school ,  College/higher education ,  General ,  Secondary
Format:   Paperback
Publisher's Status:   Active
Availability:   Awaiting stock   Availability explained
The supplier is currently out of stock of this item. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out for you.

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Penny Dade is the chair of publications of the Art Libraries Society. She is the author of numerous titles, including All Made Up: 100 Years of Cosmetics Advertising.

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