Public relations books

3749 books were found.

Can I Quote You on That?: A Practical Guide for Anyone about to Be Interviewed in Print, Over the Phone, on TV or on the Radio

Can I Quote You on That?: A Practical Guide for Anyone...

Author: William Essex
ISBN: 9786611847067
Format: Electronic book text
$475.20

Can I quote you on that? describes techniques for handling a variety of interviews successfully, from the visit...  Read More >>

Effective Communication Skills for Public Relations

Effective Communication Skills for Public Relations...

Author: Andy Green ,  CIPR (Chartered Institute of Public Relations)
ISBN: 9780749444075
Format: Paperback
$85.80

Effective Personal Communication Skills for Public Relations transforms perspectives on public relations and provides...  Read More >>

Unleashing the Power of PR: A Contrarian's Guide to Marketing and Communication

Unleashing the Power of PR: A Contrarian's Guide to...

Author: Mark Weiner
ISBN: 9780787982799
Format: Hardback
$49.95

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Ethics in Public Relations: Responsible Advocacy

Ethics in Public Relations: Responsible Advocacy

Author: Kathy R. Fitzpatrick ,  Carolyn Bronstein
ISBN: 9781412917988
Format: Paperback
$268.00

Identifies universal principles of responsible advocacy in public relations. This book explores such matters as...  Read More >>

Ethics in Public Relations: Responsible Advocacy

Ethics in Public Relations: Responsible Advocacy

Author: Kathy R. Fitzpatrick ,  Carolyn Bronstein
ISBN: 9781412917971
Format: Hardback
$371.00

Identifies universal principles of responsible advocacy in public relations. This book addresses theoretic and practical...  Read More >>

Strategic Public Relations Management: Planning and Managing Effective Communication Programs

Strategic Public Relations Management: Planning and...

Author: Erica Weintraub Austin (Washington State University, USA) ,  Bruce E. Pinkleton (Washington State University, USA)
ISBN: 9780805853810
Format: Paperback
$171.47

Helps readers move from a tactical public-relations approach to a strategic management style. This book demonstrates...  Read More >>

Strategic Public Relations Management: Planning and Managing Effective Communication Programs

Strategic Public Relations Management: Planning and...

Author: Erica Weintraub Austin (Washington State University, USA) ,  Bruce E. Pinkleton (Washington State University, USA)
ISBN: 9780805853803
Format: Hardback
$330.00

Helps readers move from a tactical public-relations approach to a strategic management style. This book demonstrates...  Read More >>

Blog Rules: A Business Guide to Managing Policy, Public Relations, and Legal Issues

Blog Rules: A Business Guide to Managing Policy, Public...

Author: Nancy Flynn
ISBN: 9786611080068
Format: Electronic book text
$105.34

Helps you control your message and your brand, showing you how to train and familiarize your people with the rules...  Read More >>

Video Leadership Seminars: PR for Breaking a New Product Into the Marketplace with Sandy Lish of the Castle Group, Inc.

Video Leadership Seminars: PR for Breaking a New Product...

Author: Sandy Lish
ISBN: 9781597011303
Format: Undefined
$659.87

The goal of this Video Leadership Seminar? is to provide executives with critical information on the implementation...  Read More >>

Ready, Set, Talk!: A Guide to Getting Your Message Heard by Millions on Talk Radio, Television, and Talk Internet

Ready, Set, Talk!: A Guide to Getting Your Message Heard...

Author: Ellen Ratner ,  Kathie Scarrah
ISBN: 9781933392219
Format: Paperback
$52.80

This complete handbook will help anyone--from the novice activist to the sophisticated public relations professional--develop...  Read More >>

Essentials of Corporate Communications and Public Relations

Essentials of Corporate Communications and Public Relations...

Author: Harvard Business School Press
ISBN: 9781591398196
Format: Paperback
$72.99

When it comes to communicating corporate information, the skills of the messenger can make or break a company's...  Read More >>

Public Relations For Dummies

Public Relations For Dummies

Author: Eric Yaverbaum ,  Robert W. Bly
ISBN: 9780471772729
Format: Paperback
$41.95

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Making the News: An Essential Guide for Effective Media Relations

Making the News: An Essential Guide for Effective Media...

Author: John Longhurst
ISBN: 9782895077145
Format: Paperback
$30.95

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Others Thought I Could Lead

Others Thought I Could Lead

Author: James Avery, Sr ,  James S Avery
ISBN: 9781587365782
Format: Paperback
$55.31

As a corporate executive, James S. Avery did not simply open doors for black people in this country; he changed...  Read More >>

The War for Children's Minds

The War for Children's Minds

Author: Stephen Law
ISBN: 9781280522048
Format: Electronic book text
$101.22

Behind headlines on the conflict in Iraq and global terrorism, a much deeper battle is raging over children and...  Read More >>

The Confessions of an Ink-Stained Wretch: An Insider's Secrets to Getting Press

The Confessions of an Ink-Stained Wretch: An Insider's...

Author: John Persinos
ISBN: 9780976426677
Format: Paperback
$50.03

From products to political candidates, every marketable item requires one thing: a great PR strategy. But even the...  Read More >>

Marketing Destinations and Venues for Conferences, Conventions and Business Events. Events Management Series.

Marketing Destinations and Venues for Conferences, Conventions...

Author: Tony Rogers ,  Rob Davidson
ISBN: 9786610642281
Format: Electronic book text
$290.14

Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing...  Read More >>

Papers from the Alan Rawel Cipr Conference 2005. Journal of Communication Management, Volume 10, Issue 2

Papers from the Alan Rawel Cipr Conference 2005. Journal...

Author: E Wood
ISBN: 9786610547364
Format: Electronic book text
$1269.05

This e-book features 7 of the accepted papers from The Alan Rawel CIPR Academic Conference 2005 - New thinking in...  Read More >>

Organizational Perception Management

Organizational Perception Management

Author: Kimberly D Elsbach
ISBN: 9786611079376
Format: Electronic book text
$137.97

Empirical studies have expanded the domain of organizational perception management to include the management of...  Read More >>

Rhetorik für Manager: Rede als Ausdruck der Persönlichkeit

Rhetorik für Manager: Rede als Ausdruck der Persönlichkeit...

Author: Baldur Kirchner ,  Alexander Kirchner
ISBN: 9783409291736
Format: Hardback
$103.47

Im Sp- chen und in der Sprache des Redners schließlich öffnet sich sein Inneres für den, der darin Einlass begehrt....  Read More >>

Making News: A Straight-Shooting Guide to Media Relations

Making News: A Straight-Shooting Guide to Media Relations...

Author: David Henderson
ISBN: 9781583484685
Format: Paperback
$44.75

Making News: A Straight-Shooting Guide to Media Relations is an insider's look at today's changing news media with...  Read More >>

Der Geschäftsbericht: Überzeugende Unternehmenskommunikation durch klare Sprache und gutes Deutsch

Der Geschäftsbericht: Überzeugende Unternehmenskommunikation...

Author: Rudi Keller
ISBN: 9783834901637
Format: Paperback
$158.37

Für Unternehmenskommunikation und insbesondere für Geschäftsberichte geben Unternehmen jährlich Millionen Euro aus....  Read More >>

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