Marketing Destinations and Venues for Conferences, Conventions and Business Events. Events Management Series.
Author:   Tony Rogers ,  Rob Davidson
Publisher:   Elsevier Science & Technology
ISBN:  

9786610642281


Pages:   294
Publication Date:   26 May 2006
Format:   Electronic book text
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Marketing Destinations and Venues for Conferences, Conventions and Business Events. Events Management Series.


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Overview

Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion such as: trends and issues in destination and venue marketing; strategic marketing planning, ROI and strategy evaluation; destination and venue selling strategies; and future challenges, opportunities and supply-side developments.

Full Product Details

Author:   Tony Rogers ,  Rob Davidson
Publisher:   Elsevier Science & Technology
Imprint:   Elsevier Science & Technology
ISBN:  

9786610642281


ISBN 10:   6610642281
Pages:   294
Publication Date:   26 May 2006
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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