Public relations books

3749 books were found.

Sports Publicity

Sports Publicity

Author: Joseph Favorito
ISBN: 9780750683029
Format: Paperback
$116.03

Offers practical insight to the aspects of effective public relations within a sport organization. This book offers...  Read More >>

Thinker, Faker, Spinner, Spy: Corporate PR and the Assault on Democracy

Thinker, Faker, Spinner, Spy: Corporate PR and the Assault...

Author: David Miller ,  William Dinan
ISBN: 9780745324456
Format: Hardback
$221.76

Leading writers expose the scandalous world of corporate spin and its impact on media freedom, democracy and the...  Read More >>

Play Nice, Make Money

Play Nice, Make Money

Author: W T McKibben
ISBN: 9781604024128
Format: Paperback
$52.67

Play Nice, Make Money makes the case that a business model that applies the highest ethical standards in its dealings...  Read More >>

Reconfiguring Public Relations: Ecology, Equity and Enterprise

Reconfiguring Public Relations: Ecology, Equity and...

Author: David McKie ,  Debashish Munshi
ISBN: 9780415394086
Format: Hardback
$305.00

This book reconfigures the field of public relations so that it can better engage with the changing world of the...  Read More >>

Effective Public Relations Writing

Effective Public Relations Writing

Author: Lynne Sallot
ISBN: 9780195189339
Format: Paperback
$176.75

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Social Marketing: Advances in Research and Theory

Social Marketing: Advances in Research and Theory

Author: Walter W. Wymer Jr ,  Debra Basil
ISBN: 9780789029652
Format: Hardback
$204.00

Learn what marketing practices can positively impact behavior The success of the application of commercial marketing...  Read More >>

Sports Publicity: A Practical Approach

Sports Publicity: A Practical Approach

Author: Joseph Favorito (Columbia University, USA)
ISBN: 9780080547572
Format: Electronic book text
$116.03

Sports Publicity offers unique, practical insight to the oft-overlooked but vastly important aspect of effective...  Read More >>

The New PR: An Insider's Guide to Changing the Face of Public Relations

The New PR: An Insider's Guide to Changing the Face...

Author: Phil Hall
ISBN: 9780978918200
Format: Paperback
$50.03

Everyone's heard of public relations, but what exactly is it? Even among PR professionals, there's no real consensus....  Read More >>

Judicial Recourse to Foreign Law: A New Source of Inspiration?

Judicial Recourse to Foreign Law: A New Source of Inspiration?...

Author: Basil Markesinis (University College London, University of London, UK) ,  Jorg Fedtke
ISBN: 9780415443487
Format: Paperback
$92.99

With commentaries by an international collection of leading judges, this accessible and clearly structured book...  Read More >>

Workforce Cross Training

Workforce Cross Training

Author: David A. Nembhard
ISBN: 9780849336324
Format: Hardback
$150.00

Offers an overview of the best practices for workforce cross training, including information on individual and team...  Read More >>

Successful Spokespersons Are Made, Not Born: Expanded Edition Has Teaching Guides

Successful Spokespersons Are Made, Not Born: Expanded...

Author: Hal Hart
ISBN: 9781425986483
Format: Paperback
$38.25

Successful Spokesperson Are Made, Not Born is an expanded edition of the original book published in 2000, adding...  Read More >>

The Public Relations Writer's Handbook: The Digital Age

The Public Relations Writer's Handbook: The Digital...

Author: Merry Aronson ,  Don Spetner
ISBN: 9780787986315
Format: Hardback
$65.95

The second edition of the Public Relations Writer's Handbook offers a simple, step-by-step approach to creating...  Read More >>

Ongoing Crisis Communication: Planning, Managing, and Responding

Ongoing Crisis Communication: Planning, Managing, and...

Author: Timothy Coombs
ISBN: 9781412949927
Format: Paperback
$152.99

Explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best...  Read More >>

Ongoing Crisis Communication: Planning, Managing, and Responding

Ongoing Crisis Communication: Planning, Managing, and...

Author: Timothy Coombs
ISBN: 9781412949910
Format: Hardback
$255.95

Explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best...  Read More >>

Reconfiguring Public Relations: Ecology, Equity, and Enterprise

Reconfiguring Public Relations: Ecology, Equity, and...

Author: David McKie ,  Debashish Munshi (University of Waikato, New Zealand)
ISBN: 9786610917761
Format: Electronic book text
$887.04

Innovative and timely, this PR book is the first to address environmental questions within the context of global...  Read More >>

International Public Relations: Negotiating Culture, Identity, and Power

International Public Relations: Negotiating Culture,...

Author: Patricia A. Curtin ,  T. Kenn Gaither
ISBN: 9781412914147
Format: Hardback
$224.27

Offers the critical-cultural approach to international public relations theory and practice. This title introduces...  Read More >>

Strategies and Tools for Corporate Blogging

Strategies and Tools for Corporate Blogging

Author: John Cass
ISBN: 9780080481173
Format: Electronic book text
$86.99

Provides tools for companies to interact with customers through blogging communities. This book shows how to transform...  Read More >>

International Public Relations: Negotiating Culture, Identity, and Power

International Public Relations: Negotiating Culture,...

Author: Patricia A. Curtin ,  T. Kenn Gaither
ISBN: 9781412914154
Format: Paperback
$314.00

Offers the critical-cultural approach to international public relations theory and practice. This title introduces...  Read More >>

Praxishandbuch Presse- Und Ffentlichkeitsarbeit: Eine Einf Hrung in Professionelle PR Und Unternehmenskommunikation

Praxishandbuch Presse- Und Ffentlichkeitsarbeit: Eine...

Author: Daniela Puttenat
ISBN: 9783834903686
Format: Paperback
$158.27

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Nurture the Nature

Nurture the Nature

Author: Michael Gurian
ISBN: 9781280856280
Format: Electronic book text
$53.70

From Michael Gurian, the best-selling author of The Minds of Boys and The Wonder of Girls, comes the next-step...  Read More >>

The Foundations of Management Knowledge

The Foundations of Management Knowledge

Author: Paul Jeffcutt
ISBN: 9780415439848
Format: Paperback
$63.00

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CityEvents: Place Selling in a Media Age

CityEvents: Place Selling in a Media Age

Author: Ward Rennen
ISBN: 9789056294946
Format: Paperback
$132.00

A historical inquiry into the ways European cities have used large international events to raise their profile internationally....  Read More >>

Strategies and Tools for Corporate Blogging

Strategies and Tools for Corporate Blogging

Author: John Cass
ISBN: 9786611049553
Format: Electronic book text
$158.14

Provides tools for companies to interact with customers through blogging communities. This book shows how to transform...  Read More >>

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