Public relations books

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Includes a chapter that explains the growth of industry PR, and travel & tourism news coverage which focuses on...  Read More >>

Good public relations can make a business - eBay's founders boasted that they spent no money on advertising apart...  Read More >>

An academic text on public relations. Guiding you through the subject, this book aims to build your knowledge and...  Read More >>

To be a successful public relations practitioner one has to be a great communicator at all levels. This book shows...  Read More >>

Schnupperkurs! Jeder, der in das Fachgebiet Ansthesie und Intensivmedizin hineinschnuppern mchte, sollte zu diesem...  Read More >>

Helps you control your message and your brand, showing you how to train and familiarize your people with the rules...  Read More >>

The opening chapter explains the recent growth of industry PR, and travel & tourism news coverage which today focuses...  Read More >>

Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking...  Read More >>

Features a program for fostering positive relationship-building habits in children to help alleviate and even prevent...  Read More >>

Can I quote you on that? describes techniques for handling a variety of interviews successfully, from the visit...  Read More >>

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Ethics in Public Relations: Responsible Advocacy is the first book to identify universal principles of responsible...  Read More >>

Rich in scholarly foundations combined with actual practice, Public Relations Online: Lasting Concepts for Changing...  Read More >>

Crossing the boundaries of different disciplines, this topical and timely book draws together different views of...  Read More >>

Provides a toolkit to help you cope in any media situation. This guide explains how to create and deliver a core...  Read More >>

Exploring the increasing interest in public affairs by organizations, the author indicates that more and more frequently...  Read More >>

Exploring the increasing interest in public affairs by organizations, the author indicates that more and more frequently...  Read More >>

Includes a chapter that explains the growth of industry PR, and travel & tourism news coverage which focuses on...  Read More >>

PR Cases: Writing Winning Proposals shows readers how to develop successful public relations plans and allows them...  Read More >>

Gives students the opportunity to put their learning into practice. Including a 'Research' section, this workbook...  Read More >>

In our ultra-competitive world of new global realities, succeeding in business isn't easy. It requires tough decisions...  Read More >>

Everyday there are hundreds of opportunities to talk up your business. This volume helps the reader identify and...  Read More >>