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With a wide-ranging information review and a forecast of future crisis management parameters, this innovative text... Read More >>
With a wide-ranging review of the information and communications revolution, and a forecast of future parameters... Read More >>
This volume examines the role of apologia and apology in response to public attack. Author Keith Michael Hearit... Read More >>
While most school leaders are basically adept at public relations, this book serves as a reminder of the importance... Read More >>
This book gives the reader clear guidance on how to plan and implement effective public relations programmes. Hugely... Read More >>
Intellectual Capital ist der erfolgsentscheidende Faktor für Unternehmen. Dennoch wird diese wertvollste Ressource... Read More >>
Expert guidance from public relations professionals on how the media works and how to deal with press and broadcast... Read More >>
Nonprofit organizations must employ effective, professional public relations techniques in order to get the recognition,... Read More >>