Public relations books

3749 books were found.

Public Relations Handbook

Public Relations Handbook
Author: Alison Theaker ISBN: 9781336023468 Format: Electronic book text	$369.60
In this updated edition of the successful PublicRelations Handbook, a detailed introduction to the theories and... Read More >>

Public Relations in Practice

Public Relations in Practice
Author: Anne Gregory ISBN: 9780749433819 Format: Paperback	$99.00
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Everything You Should Know About Public Relations

Everything You Should Know About Public Relations
Author: Anthony Davis ISBN: 9780749439255 Format: Paperback	$65.87
What is PR and what is its use in a world of hype and mistrust? This guide features answers to over 500 questions... Read More >>

The Pocket Essential Do Your Own PR

The Pocket Essential Do Your Own PR
Author: Richard Milton ISBN: 9786610965427 Format: Electronic book text	$55.07
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The Pocket Essential Do Your Own PR

The Pocket Essential Do Your Own PR
Author: Richard Milton ISBN: 9781280965425 Format: Electronic book text	$33.05
So you want recognition for your organisation? Your products? Your services? Your good cause? Or maybe you want... Read More >>

Public Relations for the Information Age with Olc Card

Public Relations for the Information Age with Olc Card...
Author: Lattimore ISBN: 9780072935318 Format: Hardback	$323.40
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Rumors and Rumor Control: A Manager's Guide to Understanding and Combatting Rumors

Rumors and Rumor Control: A Manager's Guide to Understanding...
Author: Allan J. Kimmel ISBN: 9780805838763 Format: Paperback	$74.00
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Rumors and Rumor Control: A Manager's Guide to Understanding and Combatting Rumors

Rumors and Rumor Control: A Manager's Guide to Understanding...
Author: Allan J. Kimmel ISBN: 9780805838756 Format: Hardback	$200.00
Vol sheds light on rumor phenomenon by integrating approaches from behavioral science, marketing & comm., & offers... Read More >>

American Corporate Identity

American Corporate Identity
Author: David E. Carter ISBN: 9780060536138 Format: Hardback	$118.80
An overview of the best work in America in seven categories: logos, letterheads, package design, complete identity... Read More >>

Media Training 101: A Guide to Meeting the Press

Media Training 101: A Guide to Meeting the Press
Author: Sally Stewart ISBN: 9780471271550 Format: Hardback	$62.95
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Image Makers: Advertising, Public Relations, and the Ethos of Advocacy

Image Makers: Advertising, Public Relations, and the...
Author: Robert Jackall , Janice M. Hirota ISBN: 9780226389172 Format: Paperback	$52.95
Everywhere we turn, we are exhorted to spend money, join organizations, rally to causes, or express outrage. Image... Read More >>

Library Public Relations, Promotions and Communications: A How-to-do-it Manual

Library Public Relations, Promotions and Communications:...
Author: Lisa A. Wolfe ISBN: 9781555704711 Format: Paperback	$184.80
Chapters in this manual explain: how to position today's library in terms of policy issues, funding programmes and... Read More >>

Public Relations: A Practical Guide to the Basics

Public Relations: A Practical Guide to the Basics
Author: Philip Henslowe ISBN: 9780749440725 Format: Paperback	$99.00
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Mixed Media: Moral Distinctions in Advertising, Public Relations, and Journalism

Mixed Media: Moral Distinctions in Advertising, Public...
Author: Tom Bivins ISBN: 9780805842579 Format: Paperback	$105.47
This work was written with three mass media industries in mind - the news media (journalism), advertising, and public... Read More >>

Managing Corporate Reputation and Risk: Developing a Strategic Approach to Corporate Integrity Using Knowledge Management

Managing Corporate Reputation and Risk: Developing a...
Author: Dale Neef (Deephaven, Minnesota) ISBN: 9780080491769 Format: Electronic book text	$118.67
With the collapse of high-profile companies such as Enron and Tyco, worldwide anti-globalization protests, and recent... Read More >>

Nail 'em!: Confronting High-Profile Attacks on Celebrities...
Author: Eric Dezenhall ISBN: 9781573927192 Format: Hardback	$55.99
Offers an exploration of the personalities, conflicts, and motivations involved in such attacks and Dezenhall's... Read More >>

Work, Locality and the Rhythms of Capital

Work, Locality and the Rhythms of Capital
Author: Jamie Gough ISBN: 9780826462848 Format: Paperback	$204.95
"In this text, Jamie Gough uses the results of a detailed case study of factories in London at the beginning of... Read More >>

Managing Corporate Reputation and Risk: A Strategic Approach Using Knowledge Management

Managing Corporate Reputation and Risk: A Strategic...
Author: Dale Neef (Deephaven, Minnesota) ISBN: 9786611006785 Format: Electronic book text	$221.50
Developing a corporate ethics program is a hot issue that will be the next big thing for large organizations.... Read More >>

Investor Marketing: Aktionäre erfolgreich gewinnen, Investoren langfristig binden, Börsenkurse nachhaltig steigern

Investor Marketing: Aktionäre erfolgreich gewinnen,...
Author: Bernhard Ebel , Markus B. Hofer ISBN: 9783409121996 Format: Hardback	$158.37
Investor Marketing ist mehr als Investor Relations. Es ist eine Denkhaltung, die das ganze Unternehmen durchzieht... Read More >>

Making The News: A Guide For Activists An Nonprofits

Making The News: A Guide For Activists An Nonprofits...
Author: Jason Salzman ISBN: 9780813340951 Format: Paperback	$28.99
Written for activists, nonprofit organizations, or any concerned citizen, Making the News explains how to combine... Read More >>

Public Relations Cases

Public Relations Cases
Author: Jerry A. Hendrix ISBN: 9780534606107 Format: Paperback	$213.71
Presents a theoretical grounding in the major areas of public relations. Using the ROPE process model (research,... Read More >>

Raising a Ladder to the Moon: The Complexities of Corporate Social and Environmental Responsibility

Raising a Ladder to the Moon: The Complexities of Corporate...
Author: M. McIntosh ISBN: 9780333962701 Format: Hardback	$211.20
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Preventing and Managing Disabling Injury at Work

Preventing and Managing Disabling Injury at Work
Author: Terrence Sullivan , John Frank ISBN: 9780415274913 Format: Hardback	$168.00
This volume brings together a group of active researchers in North America and Australia who are working in the... Read More >>

Human Resource Management and Occupational Health and Safety

Human Resource Management and Occupational Health and...
Author: Carol Boyd ISBN: 9780415265904 Format: Hardback	$284.00
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Becoming a Public Relations Writer Instructor's Manual: A Writing Process Workbook for the Profession

Becoming a Public Relations Writer Instructor's Manual:...
Author: Ronald D. Smith ISBN: 9780805848168 Format: Paperback	$118.67
Using no-nonsense language, realistic examples, easy-to-follow steps and practical exercises, this book guides students... Read More >>

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