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Although IT outsourcing is nothing new, it remains surprisingly challenging for professionals. This book assists... Read More >>
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Convert shoppers into buyers at the point of purchase more effectively with this book written by 35 experts from... Read More >>
A guide for understanding the emerging societal forces that are shaping the future. It explores how evolving family... Read More >>
In meiner zweisemestrigen Vorlesung ""Sozialpsychologie"" fmden sich aIle Jahre wieder ein Drittel Studierende der... Read More >>
High Quality Content by WIKIPEDIA articles! Market research is any organized effort to gather information about... Read More >>
In this volume, Carey and Asbury provide a brief, systematic introduction to developing, implementing, and analyzing... Read More >>
Planning your new business starts here. This invaluable guide arms entrepreneurs with all they need to know to research... Read More >>
Filled with solid, actionable information and advice, this unique handbook focuses on how knowledge of the principles... Read More >>
Consumer Republic's message begins with this single, inarguable truth: brands make corporations accountable. And... Read More >>
Hardie investigates the link between the financialization – defined as the ability to trade risk – and the capacity... Read More >>
Gives a clear answer for innovation teams seeking to increase product success rates by breaking through the clutter... Read More >>
Im Mittelpunkt des Buches stehen folgende Fragestellungen: grundlegende Aspekte internationaler Arbeitsteilung,... Read More >>
The impressive growth of trade and investments between China and Latin America has attracted the attention of the... Read More >>
Award winning case studies focusing on the growth of innovation in India. Read More >>
<p>Longtime Brookings economist and former presidential adviser Barry Bosworthexamines why saving rates in the United... Read More >>
This volume is organized into three parts: (1) philosophical orientations toward consumer behavior research, (2)... Read More >>