Sales & marketing management books

5440 books were found.

Marketing in the New Media

Marketing in the New Media
Author: Holly Berkley ISBN: 9781551808727 Format: Paperback	$50.03
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The Three Secrets of Green Business: Unlocking Competitive Advantage in a Low Carbon Economy

The Three Secrets of Green Business: Unlocking Competitive...
Author: Gareth Kane ISBN: 9781844078745 Format: Paperback	$71.99
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The Three Secrets of Green Business: Unlocking Competitive Advantage in a Low Carbon Economy

The Three Secrets of Green Business: Unlocking Competitive...
Author: Gareth Kane ISBN: 9781844078738 Format: Hardback	$305.00
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Brand Management
Author: Francesca Dall'Olmo Riley ISBN: 9781848602083 Format: Hardback	$1746.56
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Building a Buzz: Libraries and Word-of-mouth Marketing

Building a Buzz: Libraries and Word-of-mouth Marketing...
Author: American Library Association , Linda K. Wallace ISBN: 9780838910115 Format: Paperback	$118.80
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Handbook of Research on Mobile Marketing Management

Handbook of Research on Mobile Marketing Management...
Author: Key Pousttchi , Dietmar G. Wiedemann ISBN: 9781605660745 Format: Hardback	$778.80
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The Art of Mastering Sales Management

The Art of Mastering Sales Management
Author: Thomas A. Cook ISBN: 9781420090758 Format: Hardback	$168.00
To be a leader you have to see failures as opportunities to learn and you have to understand the best way to respond... Read More >>

The New Sales Manager: Challenges for the 21st Century

The New Sales Manager: Challenges for the 21st Century...
Author: Walter Vieira (Marketing Advisory Services Group, Mumbai) ISBN: 9781281965509 Format: Electronic book text	$158.14
The New Professional Salesman is a sequel to Successful Selling - a popular, handy book on selling widely read in... Read More >>

Zero-Turnover Sales Force

Zero-Turnover Sales Force
Author: Doug McLeod ISBN: 9781282492578 Format: Electronic book text	$65.87
No company's sales force should be a revolving door. Read More >>

Pocket Guide to Writing Profit-boosting Sales Letters: A Manager's Guide to the Secrets Behind the Stunningly Persuasive Words Millionaire Marketers Use to Turn Passive Readers into Eager and Profitable Customers!

Pocket Guide to Writing Profit-boosting Sales Letters:...
Author: Carol A.E. Bentley ISBN: 9780954920647 Format: Paperback	$36.88
A manager's guide to the secrets behind the stunningly persuasive words millionaire marketers use to turn passive... Read More >>

Building the Value Machine: Transforming Your Business Through Collaborative Customer Partnerships

Building the Value Machine: Transforming Your Business...
Author: Peter Cheverton , Kingsley Weber ISBN: 9780749454852 Format: Hardback	$85.36
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Marketing Management: A Customer-Oriented Approach

Marketing Management: A Customer-Oriented Approach
Author: Kenneth E. Clow , Donald Baack ISBN: 9781412963121 Format: Hardback	$255.95
Thoroughly integrates marketing and management principles with an emphasis on the customer service aspects of marketing... Read More >>

Managing Customer Value: One Stage At A Time

Managing Customer Value: One Stage At A Time
Author: Dilip Soman (Univ Of Toronto, Canada) , Sara N-marandi (Google) ISBN: 9789812838278 Format: Hardback	$171.60
Introduces the key marketing principles that govern the interactions between consumers and the goods and services... Read More >>

Marketing for Entrepreneurs: Concepts and Applications for New Ventures

Marketing for Entrepreneurs: Concepts and Applications...
Author: Frederick G. Crane ISBN: 9781412953474 Format: Paperback	$131.87
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Marketing for Entrepreneurs: Concepts and Applications for New Ventures

Marketing for Entrepreneurs: Concepts and Applications...
Author: Frederick G. Crane ISBN: 9781412953467 Format: Hardback	$234.83
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The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns

The Mobile Marketing Handbook: A Step-by-Step Guide...
Author: Kim Dushinski , Laura Marriott ISBN: 9781573879217 Format: Electronic book text	$79.07
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The Golden Crossroads: Multidisciplinary Findings for Business Success from the Worlds of Fine Arts, Design and Culture

The Golden Crossroads: Multidisciplinary Findings for...
Author: Marco Bevolo ISBN: 9780230224186 Format: Hardback	$124.08
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Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit

Creating and Delivering Your Value Proposition: Managing...
Author: Cindy Barnes , Helen Blake ISBN: 9780749455125 Format: Paperback	$95.71
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Luxury World: The Past, Present and Future of Luxury Brands

Luxury World: The Past, Present and Future of Luxury...
Author: Mark Tungate ISBN: 9780749452636 Format: Hardback	$77.60
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Free: The Future Of A Radical Price

Free: The Future Of A Radical Price
Author: Chris Anderson ISBN: 9784140814048 Format: Hardback	$119.86
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Managers Guide to Marketing, Advertising, and Publicity

Managers Guide to Marketing, Advertising, and Publicity...
Author: Barry Callen ISBN: 9780071627962 Format: Paperback	$44.75
As one of three Briefcase Books, the Manager's Guide to Marketing, Advertising, and Publicity provides both the... Read More >>

Building Brand Value the Playboy Way
Author: S. Gunelius ISBN: 9780230577893 Format: Hardback	$124.08
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Marketing IT Products and Services

Marketing IT Products and Services
Author: Jessica Keyes ISBN: 9781439803196 Format: Hardback	$183.00
Helping IT managers and marketing managers get up to speed, quickly and easily, on what’s needed to develop effective... Read More >>

Lean Tools and Techniques for Customer Satisfaction and Competitive Advantage

Lean Tools and Techniques for Customer Satisfaction...
Author: Sam Tomas , William T. Walker ISBN: 9780849350252 Format: Hardback	$211.07
Lean techniques have proven effective when they target customer satisfaction in terms of cost, quality, and delivery.... Read More >>

The Next Big Thing: Spotting and Forecasting Consumer Trends for Profit

The Next Big Thing: Spotting and Forecasting Consumer...
Author: William Higham ISBN: 9780749454500 Format: Hardback	$79.07
The Next Big Thing: The Complete Guide to Spotting and Forecasting Consumer Trends for Profit explains how to uncover... Read More >>

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