Sales & marketing management books

5251 books were found.

Marketing Horizons: A 1980's Perspective: Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference

Marketing Horizons: A 1980's Perspective: Proceedings...
Author: Venkatakrishna V. Bellur , James W. Camerius ISBN: 9783319109657 Format: Hardback	$290.37
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely... Read More >>

Excellence in Sales: Optimising Customer and Sales Management

Excellence in Sales: Optimising Customer and Sales Management...
Author: Holger Dannenberg , Dirk Zupancic ISBN: 9783834946560 Format: Paperback	$145.17
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International Sales Steering by Result Framing: How to ensure your sales results on a global level

International Sales Steering by Result Framing: How...
Author: Wolf W. Lasko , Lara M. Lasko ISBN: 9783658063511 Format: Paperback	$158.37
This book provides sales management with a new steering tool that is oriented toward future revenue and profits... Read More >>

The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference

The Sustainable Global Marketplace: Proceedings of the...
Author: Mary Conway Dato-on ISBN: 9783319108728 Format: Hardback	$448.77
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely... Read More >>

International Marketing

International Marketing
Author: Dr. Rakesh Mohan Joshi (, RMJ: Indian Institute of Foreign Trade, New Delhi) ISBN: 9780198077022 Format: Paperback	$57.50
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Conquering the Seven Summits of Sales: From Everest to Every Business, Achieving Peak Performance

Conquering the Seven Summits of Sales: From Everest...
Author: Susan Ershler , John Waechter ISBN: 9780062282644 Format: Hardback	$44.99
Two experts who have summited the tallest mountains on each of the seven continents—and scaled the highest peaks... Read More >>

Guerrilla Marketing: Cutting-edge Strategies for the 21st Century

Guerrilla Marketing: Cutting-edge Strategies for the...
Author: Jay Levinson ISBN: 9780749940805 Format: Paperback	$20.67
Easy and inexpensive strategies for making big profits from your small business. Read More >>

Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science (AMS) Annual Conference

Revolution in Marketing: Market Driving Changes: Proceedings...
Author: Harlan E. Spotts ISBN: 9783319117607 Format: Hardback	$145.17
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely... Read More >>

Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 2010 Academy of Marketing Science...
Author: Dawn R. Deeter-Schmelz ISBN: 9783319117966 Format: Hardback	$290.37
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely... Read More >>

Multipreneurship: Diversification in Times of Crisis

Multipreneurship: Diversification in Times of Crisis...
Author: Nicholas Harkiolakis ISBN: 9781472411037 Format: Hardback	$315.00
In Multipreneurship, Nick Harkiolakis argues against the more commonly held view that diversification at the level... Read More >>

Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference

Ideas in Marketing: Finding the New and Polishing the...
Author: Krzysztof Kubacki ISBN: 9783319109503 Format: Hardback	$580.77
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely... Read More >>

Marketing Excellence 3: Award-winning Companies Reveal the Secrets of Their Success

Marketing Excellence 3: Award-winning Companies Reveal...
Author: Hugh Burkitt ISBN: 9780749473785 Format: Hardback	$69.84
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Dancing the Digital Tune: The 5 Principles of Competing in a Digital World

Dancing the Digital Tune: The 5 Principles of Competing...
Author: Manish Grover ISBN: 9780692358740 Format: Paperback	$47.39
For the first time, an overarching and systematic process is presented to think about creating your digital strategy.... Read More >>

Internet-Based Customer Value Management: Developing Customer Relationships Online

Internet-Based Customer Value Management: Developing...
Author: Tymoteusz Doligalski ISBN: 9783319098548 Format: Hardback	$145.17
Customer value management is a managerial approach in which customers are perceived as the company’s asset, the... Read More >>

Customer Co-Design: A Study in the Mass Customization Industry

Customer Co-Design: A Study in the Mass Customization...
Author: Stefan R. Thallmaier ISBN: 9783658075255 Format: Paperback	$145.17
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How To Evolve Your Business With Sales, Marketing, and Customer Service: Motivation, Goals, and Decision Making: Book 1

How To Evolve Your Business With Sales, Marketing, and...
Author: Jason Gansen ISBN: 9781503387133 Format: Paperback	$22.02
Do you feel like you're stuck on a hamster wheel? Would you rather sit on a beach or only dream about it? Is your... Read More >>

The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World

The Mindful Marketer: How to Stay Present and Profitable...
Author: Lisa Nirell ISBN: 9781137386298 Format: Hardback	$118.77
These factors, together, are spreading many marketers too thin, keeping them from operating as the thoughtful, strategic... Read More >>

BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers

BrainScripts for Sales Success: 21 Hidden Principles...
Author: Drew Eric Whitman ISBN: 9780071833608 Format: Paperback	$44.95
Explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses... Read More >>

Sales Excellence: Systematic Sales Management

Sales Excellence: Systematic Sales Management
Author: Christian Homburg , Heiko Schäfer ISBN: 9783642433757 Format: Paperback	$184.77
This book presents a very novel and strategic approach to Sales Management, an area that has suffered from a lack... Read More >>

Building Trust: The Indexed UL Selling System

Building Trust: The Indexed UL Selling System
Author: Clu Chfc Crpc Daniel L Martin ISBN: 9781494341695 Format: Paperback	$65.87
Indexed universal life insurance is an important product. When utilized properly it can help many families and business... Read More >>

Business Relationship Management and Marketing: Mastering Business Markets

Business Relationship Management and Marketing: Mastering...
Author: Michael Kleinaltenkamp , Wulff Plinke ISBN: 9783662438558 Format: Hardback	$145.17
Relationship management, key account management and customer orientation are concepts that have become central to... Read More >>

Brick Wall Breakthrough. What the @#$%! Do I Do Next?: Actions for Exceptional Sales and Service

Brick Wall Breakthrough. What the @#$%! Do I Do Next?:...
Author: Shelley F Hall ISBN: 9780990343004 Format: Hardback	$84.48
Written for business owners and managers, it is a how to guide to achieving exceptional sales and service. Organized... Read More >>

Corporate Social Responsibility and Trade Unions: Perspectives across Europe

Corporate Social Responsibility and Trade Unions: Perspectives...
Author: Lutz Preuss , Michael Gold ISBN: 9780415856812 Format: Hardback	$336.00
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Market Management and Project Business Development

Market Management and Project Business Development
Author: Hedley Smyth (University College London, UK) ISBN: 9780415705080 Format: Hardback	$305.00
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The International Sales Handbook

The International Sales Handbook
Author: John Lynch ISBN: 9781910194058 Format: Paperback	$38.25
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