Sales & marketing management books

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Discover the secrets of becoming very successful in sales using the Theory of Sellativity Two Times #1 International...  Read More >>

This book examines Corporate Social Responsibility (CSR) in a particular challenging context. Casino gaming, originally...  Read More >>

This volume includes the full proceedings from the 1991 Academy of Marketing Science (AMS) Annual Conference held...  Read More >>

This volume brings together academic, governmental, and for-profit experts on advertising to address issues of social...  Read More >>

Referring to examples of change and best practice in modern retail management, this work gives students a grounding...  Read More >>

This book focuses on supply chain management in emerging markets. The authors present issues relating to supply...  Read More >>

Referring to examples of change and best practice in modern retail management, this work gives students a grounding...  Read More >>

​This volume includes the full proceedings from the 1981 Academy of Marketing Science (AMS) Annual Conference held...  Read More >>

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If you're looking for a more interesting, entertaining and relevant approach to the ancient and noble art of sales,...  Read More >>

The job of the sales manager is to recruit, manage, and motivate a top team of high-performing sales professionals....  Read More >>

In an uncertain and complex world leaders should not merely respond to the speed of change but attempt to anticipate...  Read More >>

In The Pricing Journey, Stephan M. Liozu provides an integrated guide to the organizational, social, and behavioral...  Read More >>

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Environmental certification is an effective tool for managing the environmental impact of companies, leveraging...  Read More >>

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Adoption of Innovation  Read More >>

The timeless guide to sales success has been revised to help you supercharge personal and team performance in a...  Read More >>

THE #1 HACK FOR SMARTER MARKETING We all want new answers and new solutions for the very real and pressing...  Read More >>

Stochastic knowledge is generated from past request information by a new forecasting approach and is used in the...  Read More >>

This package contains Kotler / Keller, Marketing Management 15e and access to MyMarketingLab. Important...  Read More >>

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The global bestseller Marketing Management is considered as the authoritative text on the subject. The 5th European...  Read More >>