Public relations books

3749 books were found.

Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

Happy Customers Everywhere: How Your Business Can Profit...

Author: Bernd H Schmitt ,  Glenn Van Zutphen
ISBN: 9798200636396
Format: Audio
$92.35

EXPERIENTIAL MARKETING GURU BERND SCHMITT SHOWS MARKETERS AND BRAND MANAGERS HOW TO HARNESS THE POWER OF CUSTOMER...  Read More >>

Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

Happy Customers Everywhere: How Your Business Can Profit...

Author: Bernd H Schmitt ,  Glenn Van Zutphen
ISBN: 9798200636372
Format: Audio
$92.35

EXPERIENTIAL MARKETING GURU BERND SCHMITT SHOWS MARKETERS AND BRAND MANAGERS HOW TO HARNESS THE POWER OF CUSTOMER...  Read More >>

How to Write Perfect Press Releases

How to Write Perfect Press Releases

Author: Steven Lewis
ISBN: 9780980855968
Format: Paperback
$42.21

Today's journalists are struggling to cover more with fewer resources, which means there are great opportunities...  Read More >>

Naye Zamane Ka Naya Business: Network Marketing

Naye Zamane Ka Naya Business: Network Marketing

Author: Shanker Manshani
ISBN: 9788183222693
Format: Paperback
$41.37

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Changing the World Is the Only Fit Work for a Grown Man

Changing the World Is the Only Fit Work for a Grown...

Author: Steve Harrison
ISBN: 9780957151505
Format: Paperback
$31.02

This is the story of a 'sixties adman who harnessed the big ideas of his age and set out to reinvent advertising...  Read More >>

The Talented Manager: 67 Gems of Business Wisdom

The Talented Manager: 67 Gems of Business Wisdom

Author: Adrian F. Furnham
ISBN: 9780230369740
Format: Paperback
$49.99

EPUB  Read More >>

The Alignment Factor: Leveraging the Power of Total Stakeholder Support

The Alignment Factor: Leveraging the Power of Total...

Author: Cees B.M. Van Riel
ISBN: 9781136445477
Format: Electronic book text
$422.40

Supported throughout by examples, this book contains guidance for implementing strategies that engage stakeholders...  Read More >>

Brand Anarchy: Managing Corporate Reputation

Brand Anarchy: Managing Corporate Reputation

Author: Stephen Waddington ,  Steve Earl
ISBN: 9786613479389
Format: Electronic book text
$53.51

Organisations of all types and sizes protect their reputations fiercely, but what can they do when things get out...  Read More >>

Kommunikations-Controlling: Kommunikation und Information quantifizieren und finanziell bewerten

Kommunikations-Controlling: Kommunikation und Information...

Author: Manfred Piwinger ,  Victor Porák
ISBN: 9783322844163
Format: Paperback
$118.77

Dies ist das erste Werk, dass prozesshaft aufzeigt, wie und unter welchen Voraussetzungen Kommunikation und Information...  Read More >>

Becoming a Public Relations Writer: A Writing Workbook for Emerging and Established Media

Becoming a Public Relations Writer: A Writing Workbook...

Author: Ronald D. Smith (Buffalo State College, USA)
ISBN: 9780415888028
Format: Paperback
$184.67

Guides you through the writing process for public relations practice. This work leads you through the various steps...  Read More >>

Reputation Management: The Key to Successful Public Relations and Corporate Communication

Reputation Management: The Key to Successful Public...

Author: John Doorley (New York University, USA) ,  Helio Fred Garcia (New York University, USA)
ISBN: 9781283241557
Format: Electronic book text
$396.00

A how-to guide for professionals and students in public relations and corporate communication. It rests on the premise...  Read More >>

Multisensuelle Unternehmenskommunikation: Erfolgreicher Markenaufbau durch die Ansprache aller Sinne

Multisensuelle Unternehmenskommunikation: Erfolgreicher...

Author: Andrea Haug
ISBN: 9783834926920
Format: Paperback
$129.35

Die Kommunikationswissenschaftlerin und PR-Beraterin Andrea Haug plädiert für eine Kommunikation, die sich nicht...  Read More >>

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms

The Marketing Agency Blueprint: The Handbook for Building...

Author: Paul Roetzer
ISBN: 9781118131367
Format: Hardback
$52.95

Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly...  Read More >>

MediaWriting: Print, Broadcast, and Public Relations

MediaWriting: Print, Broadcast, and Public Relations...

Author: W. Richard Whitaker (Buffalo State College, USA) ,  Ronald D. Smith (Buffalo State College, USA)
ISBN: 9780415888035
Format: Paperback
$179.39

MediaWriting is an invaluable resource for students wanting to enter the dynamic world of media writing in the 21st...  Read More >>

MediaWriting: Print, Broadcast, and Public Relations

MediaWriting: Print, Broadcast, and Public Relations...

Author: W. Richard Whitaker (Buffalo State College, USA) ,  Ronald D. Smith (Buffalo State College, USA)
ISBN: 9780415891806
Format: Hardback
$396.00

MediaWriting is an invaluable resource for students wanting to enter the dynamic world of media writing in the 21st...  Read More >>

Executive Power in Theory and Practice

Executive Power in Theory and Practice

Author: H. Liebert ,  G. McDowell
ISBN: 9781349342488
Format: Paperback
$145.17

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The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition

The Handbook of Strategic Public Relations and Integrated...

Author: Clarke Caywood
ISBN: 9780071767460
Format: Hardback
$40.70

A guide to PR and communications - updated with the social media and brand-reputation tools and techniques. It concludes...  Read More >>

Becoming a Public Relations Writer: A Writing Workbook for Emerging and Established Media

Becoming a Public Relations Writer: A Writing Workbook...

Author: Ronald D. Smith (Buffalo State College, USA)
ISBN: 9780415893428
Format: Hardback
$396.00

Guides you through the writing process for public relations practice. This work leads you through the various steps...  Read More >>

Reporters Are Looking for YOU!: Get the Publicity You Need to Build Your Business

Reporters Are Looking for YOU!: Get the Publicity You...

Author: Dan Janal
ISBN: 9781466345003
Format: Paperback
$34.19

Get more publicity with ProfNet, HARO, PR LEADS or Reporter Connection and other reporter pitching services. These...  Read More >>

The Economics of Industrial Innovation

The Economics of Industrial Innovation

Author: Luc Soete ,  Chris Freeman
ISBN: 9780415516105
Format: Paperback
$96.99

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Systems of Innovation: Technologies, Institutions and Organizations

Systems of Innovation: Technologies, Institutions and...

Author: Charles Edquist
ISBN: 9780415516112
Format: Paperback
$96.99

This text, the result of work within an international inter-disciplinary network with the task of building a sophisticated...  Read More >>

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