Market research books

7571 books were found.

Kooperationen Von Handelsunternehmen: Eine Kritische Analyse Am Beispiel Des Nicht Filialisierten Einzelhandels Mit Gebrauchsgutern Auf Basis Der Neuen Institutionenokonomik

Kooperationen Von Handelsunternehmen: Eine Kritische...
Author: Philipp Siebelt ISBN: 9781299413740 Format: Electronic book text	$245.39
Nicht filialisierte Einzelhandelsunternehmen geraten zunehmend unter Druck und verlieren Marktanteile gegenuber... Read More >>

Consumer Republic: Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World

Consumer Republic: Using Brands to Get What You Want,...
Author: Bruce Philp (Nottingham Trent University, UK) ISBN: 9781299092983 Format: Electronic book text	$170.60
Consumer Republic dares you to consider this: The power to save the world lies with the consumer. The foundation... Read More >>

Brandwashed

Brandwashed
Author: Martin Lindstrom ISBN: 9781299218802 Format: Electronic book text	$198.00
Korean edition of Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy by Martin Lindstrom.... Read More >>

The Consumer Society Reader

The Consumer Society Reader
Author: Juliet Schor , Holt Holt ISBN: 9781283304689 Format: Electronic book text	$63.23
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Verhaltenswissenschaftliche Determinanten Der Spenderbindung: Eine Empirische Untersuchung Und Implikationen Fur Das Spenderbindungsmanagement

Verhaltenswissenschaftliche Determinanten Der Spenderbindung:...
Author: Julia Naskrent ISBN: 9781299415867 Format: Electronic book text	$321.95
Das Konzept der Spenderbindung ist trotz der finanziellen Herausforderungen der Nonprofit-Organisationen sowohl... Read More >>

Online-Meinungsfuhrer Im Modemarkt

Online-Meinungsfuhrer Im Modemarkt
Author: Gesa Ahrens , Matthias Dressler ISBN: 9783834962386 Format: Electronic book text	$158.37
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Interaktionsqualitat Und Kundenintegrationsverhalten

Interaktionsqualitat Und Kundenintegrationsverhalten...
Author: ISBN: 9783834971111 Format: Electronic book text	$184.77
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Kundenerfahrungen Im Dienstleistungsprozess

Kundenerfahrungen Im Dienstleistungsprozess
Author: Matthias Mayer-Vorfelder ISBN: 9783834970619 Format: Electronic book text	$184.77
Im Wettbewerb um den Kunden bemuhen sich Unternehmen verstarkt um die Sicherstellung positiver Kundenerfahrungen.... Read More >>

Strafverhalten Von Konsumenten

Strafverhalten Von Konsumenten
Author: Frederik Meyer ISBN: 9783834967572 Format: Electronic book text	$184.77
Mit einem Geleitwort von Prof. Dr. Frank Huber Read More >>

Consumer Behavior and Culture: Consequences for Global Marketing and Advertising

Consumer Behavior and Culture: Consequences for Global...
Author: Marieke de Mooij ISBN: 9781412979900 Format: Paperback	$139.79
The Second Edition presents an empirically-based model for integrating culture with consumer behaviour and numerous... Read More >>

Qualitative Research from Start to Finish, First Edition

Qualitative Research from Start to Finish, First Edition...
Author: Robert K. Yin ISBN: 9781606239773 Format: Hardback	$184.80
This lively, practical text presents a fresh and comprehensive approach to doing qualitative research. Read More >>

European Marketing Data and Statistics

European Marketing Data and Statistics
Author: Euromonitor International ISBN: 9781842645376 Format: Book	$1254.00
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Japanese Consumer Dynamics

Japanese Consumer Dynamics
Author: P. Haghirian ISBN: 9781349318001 Format: Paperback	$145.17
Today Japan is still the second largest and most important consumer market in the world. This book discusses the... Read More >>

Research in Consumer Behavior

Research in Consumer Behavior
Author: Russell W Belk , Kent Grayson ISBN: 9786613354754 Format: Electronic book text	$659.74
Presents advanced consumer research, whether empirical or conceptual, qualitative or quantitative. This title features... Read More >>

Ungeplante Kufe Im Internet

Ungeplante Kufe Im Internet
Author: Michael Kempe ISBN: 9786613364968 Format: Electronic book text	$253.28
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Das Preissuchverhalten Der Konsumenten: Ein Verhaltenskonomisches Erklrungsmodell Auf Der Basis Der Theorie Des Anspruchsniveaus

Das Preissuchverhalten Der Konsumenten: Ein Verhaltenskonomisches...
Author: Sebastian Baal , Prof Dr Lothar Mller-Hagedorn ISBN: 9786613365507 Format: Electronic book text	$253.28
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Brand Turnaround: How Brands Gone Bad Returned to Glory...
Author: Karen Post ISBN: 9781283437103 Format: Electronic book text	$73.92
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Plunkett's Almanac of Asian Companies 2012: Market Research, Statistics & Trends Pertaining to the Leading Corporate Employers in Asia

Plunkett's Almanac of Asian Companies 2012: Market Research,...
Author: Jack W Plunkett ISBN: 9781283276139 Format: Electronic book text	$791.97
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Customer-Centric Knowledge Management: Concepts and Applications

Customer-Centric Knowledge Management: Concepts and...
Author: Minwir Al-Shammari (University of Bahrain, Bahrain) , Minwir Al-Shammari (University of Bahrain, Bahrain) ISBN: 9781283269025 Format: Electronic book text	$462.00
Customer-Centric Knowledge Management (CCKM) is needed in order to build good customer relations and to maintain... Read More >>

Connected Customer, The: The Changing Nature of Consumer and Business Markets

Connected Customer, The: The Changing Nature of Consumer...
Author: Stefan Wuyts , Marnik G Dekimpe ISBN: 9781283045223 Format: Electronic book text	$198.00
First Published in 2010. Routledge is an imprint of Taylor & Francis, an informa company. Read More >>

Slow Down, Sell Faster!: Understand Your Customer's Buying Process and Maximize Your Sales

Slow Down, Sell Faster!: Understand Your Customer's...
Author: Kevin Davis (New York University School of Law) ISBN: 9781283023450 Format: Electronic book text	$60.03
The biggest mistake youre making in your sales career right now is equating a faster pitch with a faster close.... Read More >>

International Journal of Wine Business Research: Generation y and Wine

International Journal of Wine Business Research: Generation...
Author: Simone Mueller , Steve Charters (Reims University, France) ISBN: 9781283209427 Format: Electronic book text	$525.36
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Global Innovation in Emerging Economies

Global Innovation in Emerging Economies
Author: Prasada Reddy (Lund University, Sweden) ISBN: 9781283041461 Format: Electronic book text	$369.60
In recent decades, the main concern regarding innovation relates to: multinational corporations relocating R&D to... Read More >>

Best Technology Practices in Higher Education

Best Technology Practices in Higher Education
Author: Les Lloyd ISBN: 9781283379106 Format: Electronic book text	$95.04
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Akzeptanz Mobiler Kundenkartenprogramme Bei Konsumenten

Akzeptanz Mobiler Kundenkartenprogramme Bei Konsumenten...
Author: Jan Prein ISBN: 9781283365260 Format: Electronic book text	$131.97
Jan Prein untersucht, inwieweit Konsumenten mobile Dienste in Kundenkartenprogrammen tats chlich akzeptieren und... Read More >>

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