Advertising & society books

An investigation of the computational turn in visual culture, centered on the entangled politics and pleasures of...  Read More >>

Why 1 = presence and 0 = absence and the digital world formula is x = xn: an exploration of meaning in a universe...  Read More >>

3000. That's the number of marketing messages the average American confronts on a daily basis from TV commercials,...  Read More >>

3000. That's the number of marketing messages the average American confronts on a daily basis from TV commercials,...  Read More >>

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The study of social influence has been central to social psychology since its inception. In fact, research on social...  Read More >>

Prominent media scholars have argued that the dissemination of propaganda is an important function of the news media....  Read More >>

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Prominent media scholars have argued that the dissemination of propaganda is an important function of the news media....  Read More >>

What it means when media moves from the new to the habitual—when our bodies become archives of supposedly obsolescent...  Read More >>

The aim of this volume is to give voice to the various perspectives in the investigation of tourism discourse in...  Read More >>

Technological changes have radically altered the ways in which people use visual images. Since the invention of...  Read More >>

This book analyzes unobvious relations between historical definitions of the face and its contemporary usage in...  Read More >>

Exploring the genre of advertising in three European languages (British English, French and Polish), this volume...  Read More >>

Fashionable Childhood is the first book to critically examine representations of children and childhood through...  Read More >>

Global Advertising Practice in a Borderless World covers a wide range of adaptive advertising practices, from major...  Read More >>

Provides in-depth examination and insight into how candidates plan and execute advertising campaigns, how the media...  Read More >>

The seven emirates that make up the United Arab Emirates were little known until the spectacular success of Dubai....  Read More >>

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The narrative spell cast over politics and society  Read More >>

This book is the first comprehensive study combining and integrating advertising, culture and translation within...  Read More >>

A succinct text accompanies a selection of the most innovative advertisements of the day. This book is small, snappy...  Read More >>

Visual Branding pulls together analyses of logos, typeface, color, and spokes-characters to give a comprehensive...  Read More >>

Popular philosophical polemic in the tradition of On Bullshit, James Garvey mourns the death of proper debate and...  Read More >>

This book provides an up-to-date and comprehensive review and critique of the scientific evidence concerning the...  Read More >>