Public relations books

3749 books were found.

Bundle: Freberg: Social Media for Strategic Communication: Creative Strategies and Research-Based Applications (Paperback) 2e + Freberg: Portfolio Building Activities in Social Media: Exercises in Strategic Communication 2e (Paperback)

Bundle: Freberg: Social Media for Strategic Communication:...

Author: Karen Freberg (University of Louisville USA)
ISBN: 9781071861424
Format: Mixed media product
$264.00

This bundle includes Karen Freberg's Social Media for Strategic Communication 2e (Paperback) and Karen Freberg's...  Read More >>

Brand Singapore (Third Edition): Nation Branding in a World Disrupted  by Covid-19

Brand Singapore (Third Edition): Nation Branding in...

Author: Koh Buck Song
ISBN: 9789814928380
Format: Paperback
$30.99

First independent book about Singapore's national brand, with a balanced critique of what has had an impact on shaping...  Read More >>

Engaged: The Neuroscience Behind Creating Productive People in Successful Organizations

Engaged: The Neuroscience Behind Creating Productive...

Author: Amy Brann ,  Esther Wane
ISBN: 9781799917892
Format: Audio
$171.60

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Narrative Organizations: Making Companies Future Proof by Working With Stories

Narrative Organizations: Making Companies Future Proof...

Author: Christine Erlach ,  Michael Müller
ISBN: 9783662614235
Format: Paperback
$116.41

This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and...  Read More >>

Social Media for Strategic Communication: Creative Strategies and Research-Based Applications

Social Media for Strategic Communication: Creative Strategies...

Author: Karen Freberg
ISBN: 9781071826904
Format: Paperback
$374.88

Social Media for Strategic Communication: Creative Strategies and Research-Based Applications Second Edition teaches...  Read More >>

Complete Public Relations: Contemporary Practice

Complete Public Relations: Contemporary Practice

Author: Anthony Fulginiti ,  Suzanne D Fitzgerald
ISBN: 9781792470431
Format: Paperback
$151.80

Provide ‘CPR’ to your organisation, clients and employees with this comprehensive text on public relations writing,...  Read More >>

Do Good Better: A Value Driven Approach to PR

Do Good Better: A Value Driven Approach to PR

Author: Richard Ganahl
ISBN: 9781792471025
Format: Paperback
$110.00

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No Mulligans Allowed: Strategically Plotting Your Public Relations Course

No Mulligans Allowed: Strategically Plotting Your Public...

Author: Gayle Pohl
ISBN: 9781524924966
Format: Paperback
$110.00

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Trade Wins or Trade Wars: The Perceptions and Knowledge in the Free Trade Debate

Trade Wins or Trade Wars: The Perceptions and Knowledge...

Author: Bogna Gawrońska-Nowak ,  Piotr Lis
ISBN: 9783030769963
Format: Hardback
$184.77

This book tackles the disconnect between social perceptions and expert knowledge regarding trade policy decisions....  Read More >>

Lead Community Fundraising: Successfully Connecting People Digitally

Lead Community Fundraising: Successfully Connecting...

Author: Linda Mareen Neugebauer ,  Irene Zanko
ISBN: 9783030778484
Format: Hardback
$145.17

In the future, it will become even more important for organizations to find leads, supporters and new donors online...  Read More >>

Public Relations and Online Engagement: Audiences, Fandom and Influencers

Public Relations and Online Engagement: Audiences, Fandom...

Author: Amber L. Hutchins (Lamar University, USA) ,  Natalie T. J. Tindall (Lamar University, USA)
ISBN: 9780367346751
Format: Hardback
$105.00

As media continues to evolve, social media has become even more integral to public relations activities, presenting...  Read More >>

Recht verständlich formuliert: Klartext statt Amtsdeutsch - Rechtstexte zielgruppengerecht schreiben für Mitarbeiter, Kunden, Bürger

Recht verständlich formuliert: Klartext statt Amtsdeutsch...

Author: Martin Dunkl
ISBN: 9783658335892
Format: Paperback
$51.72

Dieses Buch zeigt, wie komplexe juristische Inhalte in der internen und externen Kommunikation einfach und klar...  Read More >>

The Future of Feminism in Public Relations and Strategic Communication: A Socio-Ecological Model of Influences

The Future of Feminism in Public Relations and Strategic...

Author: Linda Aldoory ,  Elizabeth L. Toth
ISBN: 9781538128237
Format: Hardback
$138.55

Aldoory and Toth present a socio-ecological model for understanding and building a feminist future public relations....  Read More >>

Sticky Customer Service: Stop Churning Customers and Start Growing Your Business

Sticky Customer Service: Stop Churning Customers and...

Author: Peter Lyle DeHaan
ISBN: 9781948082594
Format: Paperback
$34.91

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Glaubwürdige Unternehmenskommunikation: Impulse für eine verantwortungs- und wirkungsvolle Praxis

Glaubwürdige Unternehmenskommunikation: Impulse für...

Author: Anna Tomfeah ,  Heidrun Haug
ISBN: 9783658342487
Format: Paperback
$92.37

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Sticky Customer Service: Stop Churning Customers and Start Growing Your Business

Sticky Customer Service: Stop Churning Customers and...

Author: Peter Lyle DeHaan
ISBN: 9781948082600
Format: Hardback
$56.90

Do you lose customers about as fast as you gain them? It doesn't have to be that way. Customer service isn't...  Read More >>

Making Waves: PR strategies to transform your maritime business

Making Waves: PR strategies to transform your maritime...

Author: Ben Pinnington ,  Ben Pinnington
ISBN: 9781781335895
Format: Paperback
$23.99

Making Waves is an insider’s guide to public relations in the international maritime sector.  Read More >>

Decoding Branding: A Complete Guide to Building and Revamping Brands in the Age of Disruption

Decoding Branding: A Complete Guide to Building and...

Author: Royce Yuen
ISBN: 9781138802674
Format: Paperback
$77.99

Decoding Branding explains the evolution of branding and how the disrupting factors like the digital revolution,...  Read More >>

Decoding Branding: A Complete Guide to Building and Revamping Brands in the Age of Disruption

Decoding Branding: A Complete Guide to Building and...

Author: Royce Yuen
ISBN: 9781138802667
Format: Hardback
$284.00

Decoding Branding explains the evolution of branding and how the disrupting factors like the digital revolution,...  Read More >>

Un negocio llamado mente: Como la industria publicitaria define nuestro tiempo

Un negocio llamado mente: Como la industria publicitaria...

Author: Luis Castaneda Soto
ISBN: 9798532010888
Format: Paperback
$45.17

Descubre hasta que punto la industria publicitaria influye en tus decisiones, tus acciones y tu forma de ver el...  Read More >>

Latest Reading Guide

MRG2025CC

 

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