Public relations books

3749 books were found.

Strategic Planning in PR

Strategic Planning in PR
Author: ISBN: 9781283382366 Format: Electronic book text	$633.60
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City Branding

City Branding
Author: Keith Dinnie, Dr , Keith Dr Dinnie ISBN: 9781282998421 Format: Electronic book text	$126.72
The practice of city branding is being adopted by increasing numbers of city authorities around the world and it... Read More >>

Sticks and Stones

Sticks and Stones
Author: Larry Weber (W2 Group, Inc.) ISBN: 9781282884199 Format: Electronic book text	$65.87
Larry Weber has made an important contribution to helping any leader understand how to manage and protect reputation... Read More >>

Planning and Managing Public Relations Campaigns: A Strategic Approach

Planning and Managing Public Relations Campaigns: A...
Author: Anne Gregory (Leeds Metropolitan University, UK) ISBN: 9781282697379 Format: Electronic book text	$275.46
Getting a public relations campaign or programme off the ground can seem an overwhelming task. But, as with any... Read More >>

Public Relations and Communication

Public Relations and Communication
Author: Deepak Nayyar (University of Delhi, Jawaharlal University) ISBN: 9781282802421 Format: Electronic book text	$126.72
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When the Headline Is You

When the Headline Is You
Author: Jeff Ansell ISBN: 9781282782778 Format: Electronic book text	$79.07
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Exploring Public Relations

Exploring Public Relations
Author: Ralph Tench , Liz Yeomans ISBN: 9781282557536 Format: Electronic book text	$294.60
The most comprehensive and engaging European Public Relations textbook available. Read More >>

The AMA Handbook of Public Relations

The AMA Handbook of Public Relations
Author: Robert L Dilenschneider , Maria Bartiromo ISBN: 9781282492677 Format: Electronic book text	$79.07
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Blogging to Drive Business: Create and Maintain Valuable Customer Connections

Blogging to Drive Business: Create and Maintain Valuable...
Author: ISBN: 9781282675353 Format: Electronic book text	$79.20
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Marital Conflict and Children

Marital Conflict and Children
Author: Patrick T Davies, PhD (Univeristy of Rochester) , E Mark Cummings, PhD (University of Notre Dame) ISBN: 9781282790506 Format: Electronic book text	$211.20
From leading researchers, this book presents important advances in understanding how growing up in a discordant... Read More >>

Neuro-Linguistic Programming: A Critical Appreciation for Managers and Developers

Neuro-Linguistic Programming: A Critical Appreciation...
Author: P. Tosey , J. Mathison ISBN: 9781349354283 Format: Paperback	$145.17
Addressing the need for a discerning, research-based discussion of NLP, this book seeks to answer the many questions... Read More >>

PR for People: Be Famous for Who You Are and What You Do.

PR for People: Be Famous for Who You Are and What You...
Author: Patricia Vaccarino ISBN: 9781935359234 Format: Paperback	$39.47
This carefully thought out and well-crafted PR primer gives people all of the pieces they need to create a solid... Read More >>

Public Relations Strategy

Public Relations Strategy
Author: Sandra M Oliver, FCIPR PhD (Emeritus Professor (WLBS)) ISBN: 9780749456405 Format: Paperback	$99.00
Public Relations Strategy links models and theories of strategic management to the PR function and discusses how... Read More >>

Reputation Capital: Building and Maintaining Trust in the 21st Century

Reputation Capital: Building and Maintaining Trust in...
Author: Joachim Klewes , Robert Wreschniok ISBN: 9783642016295 Format: Hardback	$158.27
This volume offers concrete strategies and management rules for investing in, earning and keeping reputation capital... Read More >>

Business Ethics

Business Ethics
Author: Damian Grace , Stephen Cohen ISBN: 9780195551365 Format: Paperback	$224.40
Examines the increasingly topical subject of business ethics, and how business should operate while upholding society's... Read More >>

Wordsmithing: The Art and Craft of Writing for Public Relations

Wordsmithing: The Art and Craft of Writing for Public...
Author: Rhody & Hackley , Ron Rhody ISBN: 9780558526443 Format: Undefined	$181.10
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Der Business Discourse: Effizienz und Effektivität der unternehmensinternen Kommunikation

Der Business Discourse: Effizienz und Effektivität der...
Author: Guido Wolf ISBN: 9783834914255 Format: Hardback	$171.57
Geleitwort Wer Kommunikation erforscht und wer über Kommunikation schreibt oder spricht, tut gut daran, mit Vor-Urteilen... Read More >>

Employee Morale: Driving Performance in Challenging Times

Employee Morale: Driving Performance in Challenging...
Author: D. Bowles , C. Cooper ISBN: 9781349368082 Format: Paperback	$145.17
Performance is the key outcome of high morale, and the reason why it should be taken so seriously: with research... Read More >>

Employee Morale: Driving Performance in Challenging Times

Employee Morale: Driving Performance in Challenging...
Author: D. Bowles , C. Cooper ISBN: 9780230579422 Format: Hardback	$124.08
Performance is the key outcome of high morale, and the reason why it should be taken so seriously: with research... Read More >>

Visual Identity: Promoting and Protecting the Public Face of an Organization

Visual Identity: Promoting and Protecting the Public...
Author: Susan Westcott Alessandri ISBN: 9780765622679 Format: Paperback	$124.00
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Visual Identity: Promoting and Protecting the Public Face of an Organization

Visual Identity: Promoting and Protecting the Public...
Author: Susan Westcott Alessandri ISBN: 9780765622662 Format: Hardback	$389.00
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The Handbook of Global Outsourcing and Offshoring

The Handbook of Global Outsourcing and Offshoring
Author: I. Oshri , J. Kotlarsky ISBN: 9781349313907 Format: Paperback	$145.17
This book offers a broad perspective on issues relating to the sourcing of systems and business processes in a national... Read More >>

Ping: How To Tap Into The Power of Traditional & Social...
Author: Alan Stevens ISBN: 9781905430703 Format: Paperback	$47.52
Deals with social media (Facebook, LinkedIn, Twitter), as well as the traditional media (TV, radio and print). This... Read More >>

Live Communication Management: Ein strategischer Leitfaden zur Konzeption, Umsetzung und Erfolgskontrolle

Live Communication Management: Ein strategischer Leitfaden...
Author: Manfred Kirchgeorg , Christiane Springer ISBN: 9783834910257 Format: Hardback	$155.22
Die Autoren präsentieren fundierte Lösungsansätze und zeigen besondere Anforderungen für einzelne Prozessschritte... Read More >>

School Public Relations for Student Success

School Public Relations for Student Success
Author: Edward H. Moore ISBN: 9781412965682 Format: Paperback	$80.99
From components of successful PR programmes to evaluation guidelines, this valuable resource gives educational leaders... Read More >>

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