Public relations books

3749 books were found.

Qualitative Research Methods in Public Relations and Marketing Communications

Qualitative Research Methods in Public Relations and...
Author: Christine Daymon , Immy Holloway (Bournemouth University) ISBN: 9781282882768 Format: Electronic book text	$506.88
A practical, highly accessible guide for novice researchers conducting qualitative research in public relations... Read More >>

The SAGE Handbook of Public Relations

The SAGE Handbook of Public Relations
Author: Robert L. Heath ISBN: 9781412977814 Format: Paperback	$106.06
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Adland: Searching for the meaning of life on a branded planet

Adland: Searching for the meaning of life on a branded...
Author: James P Othmer ISBN: 9781742582672 Format: Paperback	$24.95
Adland Adland is also a snapshot of how we live our lives on this earth at this particular moment...thirty seconds... Read More >>

Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media

Social Media Marketing: Strategies for Engaging in Facebook,...
Author: Liana Evans ISBN: 9780789742841 Format: Paperback	$65.97
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Contemplating Corporate Marketing, Identity and Communication

Contemplating Corporate Marketing, Identity and Communication...
Author: Klement Podnar , John Balmer (Brunel University, UK) ISBN: 9780415577434 Format: Hardback	$305.00
Contemplating Corporate Marketing, Identity and Communication brings together a variety of perspectives on corporate... Read More >>

Industrial Tourism: Opportunities for City and Enterprise

Industrial Tourism: Opportunities for City and Enterprise...
Author: Alexander H.J. Otgaar , Leo van den Berg ISBN: 9781409402206 Format: Hardback	$305.00
Both city and enterprise have an interest in industrial tourism development, but how can it be organized in such... Read More >>

THINK Public Relations

THINK Public Relations
Author: Dennis L. Wilcox , Glen T. Cameron ISBN: 9780205781690 Format: Paperback	$184.80
THINK Public Relations engaging visual design and contemporary applications help readers develop a fundamental understanding... Read More >>

Causes and Campaigns

Causes and Campaigns
Author: Jenny Vaughan , Joseph Staunton ISBN: 9781607531111 Format: Hardback	$82.76
Discusses the media treatment of social campaigns worldwide, including media coverage of causes such as natural... Read More >>

Rhetorical and Critical Approaches to Public Relations II

Rhetorical and Critical Approaches to Public Relations...
Author: Dr Robert L Heath (University of Houston) , Elizabeth L Toth ISBN: 9781282016262 Format: Electronic book text	$698.54
<p>This volume illustrates the application of rhetorical theory and critical perspectives to explain public relations... Read More >>

Public Communication in the European Union: History, Perspectives and Challenges

Public Communication in the European Union: History,...
Author: Giorgia Nesti , Chiara Valentini ISBN: 9781443818469 Format: Hardback	$129.35
This book is a collection of essays that analyse and discuss EU information and communication policies and activities... Read More >>

Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier

Wild West 2.0: How to Protect and Restore Your Online...
Author: Michael Fertik , David Thompson ISBN: 9780814415092 Format: Hardback	$65.87
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Public Relations in Indonesia

Public Relations in Indonesia
Author: Deborah N Simorangkir ISBN: 9783838321066 Format: Paperback	$155.76
Indonesian organizations today increasingly demand rigorous qualifications from the PR practitioners. However, old... Read More >>

Cases in Public Relations Management

Cases in Public Relations Management
Author: Patricia Swann (Utica College, USA) ISBN: 9781282659742 Format: Electronic book text	$828.96
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Develop Your PR Skills

Develop Your PR Skills
Author: Dr Neil Richardson , Lucy Laville ISBN: 9780749460457 Format: Paperback	$39.47
""Develop Your PR Skills"". Read More >>

Planning and Managing Public Relations Campaigns: A Strategic Approach

Planning and Managing Public Relations Campaigns: A...
Author: Anne Gregory ISBN: 9780749451080 Format: Paperback	$92.27
Planning and Managing Public Relations Campaigns describes how to initiate and manage the development of a campaign,... Read More >>

Develop Your PR Skills

Develop Your PR Skills
Author: Dr Neil Richardson , Lucy Laville ISBN: 9780749459703 Format: Paperback	$28.44
Develop Your PR Skills covers strategic PR, PR and the internet, working with the media, dealing with different... Read More >>

Cases in Public Relations Management

Cases in Public Relations Management
Author: Patricia Swann ISBN: 9780415878920 Format: Hardback	$396.00
Suitable for advanced students in public relations, this book uses cases in public relations that had outcomes varying... Read More >>

Pitch Perfect: Communicating with Traditional and Social Media for Scholars, Researchers, and Academic Leaders

Pitch Perfect: Communicating with Traditional and Social...
Author: William Tyson , Robert Zemsky ISBN: 9781579223335 Format: Paperback	$50.99
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Storytelling About Your Brand Online & Offline: Effectively...
Author: Bernadette Martin ISBN: 9781600051449 Format: Paperback	$60.59
"""In her book, Bernadette Martin, the ""Storytelling Sage,"" expertly fuses personal branding with storytelling... Read More >>

An Overview of the Public Relations Function

An Overview of the Public Relations Function
Author: Shannon A. Bowen , Brad Rawlins ISBN: 9781606490990 Format: Paperback	$73.79
Provides an executive overview of public relations with a focus on what managers need to know to master the function... Read More >>

Family Business Models: Practical Solutions for the Family Business

Family Business Models: Practical Solutions for the...
Author: A. Gimeno , G. Baulenas ISBN: 9781349319633 Format: Paperback	$145.17
An exceptional new work on family business, showing how to maintain a balanced relationship between the family and... Read More >>

Cases in Public Relations Management: The Rise of Social Media and Activism

Cases in Public Relations Management: The Rise of Social...
Author: Patricia Swann ISBN: 9780415878937 Format: Paperback	$184.67
Suitable for advanced students in public relations, this book uses cases in public relations that had outcomes varying... Read More >>

The Oil and Gas Service Industry in Asia: A Comparison of Business Strategies

The Oil and Gas Service Industry in Asia: A Comparison...
Author: T. Yi ISBN: 9781349314003 Format: Paperback	$145.17
This book investigates the business strategies chosen by oil and gas service companies operating in China, Singapore... Read More >>

Fashion Public Relations

Fashion Public Relations
Author: Sar Perlman , Gerald J. Sherman ISBN: 9781563677755 Format: Paperback	$74.99
This textbook will deliver a practical approach to the world of public relations and image management. Students... Read More >>

Culture and Creativity in Organizations and Societies (PB)

Culture and Creativity in Organizations and Societies...
Author: John E. Kuada , Olav Jull Sorensen ISBN: 9781906704735 Format: Paperback	$92.40
"If you want to learn about how leadership and culture jointly influence creativity in organizations and societies,... Read More >>

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