Public relations books

If you have never used the media before, are wary of trying, or have tried and failed, this book is for you. With...  Read More >>

An Introduction to Public Relations addresses the theoretical and practical needs of students. With an Australian...  Read More >>

It demystifies the whole process of dealing with journalists and getting them on your side, as well as showing you...  Read More >>

This book is a launch pad for successful social media engagement. It shows how to identify the right networks, find...  Read More >>

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A writing and planning resource for public relations students and practitioners.  Read More >>

A writing and planning resource that is suitable for public relations students and practitioners.  Read More >>

"An inside look at crisis management in the 21st century, Feeding Frenzy tells the story of two companies at war...  Read More >>

In clear and concise language, Michael Levine, one of the top public-relations counselors in the country, reveals...  Read More >>

From components of successful PR programmes to evaluation guidelines, this valuable resource gives educational leaders...  Read More >>

Overflowing with field-tested entrepreneurial know-how, this informative guide decodes the intimidating world of...  Read More >>

Shows you how to take the initiative and ensure your company's reputation can withstand the major crises and unforeseen...  Read More >>

Explores Harold Mitchell's remarkable personal journey from son of a sawmiller to the owner of a $100 million business,...  Read More >>

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Images of political leaders as everyday figures, involved in commonplace activities, now form an increasingly important...  Read More >>

Ernest Roy Mitchell is one of the leading pioneers of the practice of public relations in Trinidad and Tobago. Having...  Read More >>

PR Strategy and Application is a comprehensive and accessible text that situates Public Relations in a 21 st century...  Read More >>

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Step-by-step guide for creating and implementing public relations programs, including conducting marketing research,...  Read More >>

If you're a small business owner, an entrepreneur, or an undercapitalized beginner seeking an edge, Guerrilla P.R....  Read More >>

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Unlike other hot social media spaces, Twitterville is dominated by professionals, not students. This title shares...  Read More >>

This quick reference guide tells the many secrets of the large PR and marketing firms and offers quick, recession-proof...  Read More >>

Public Relations: Principles and Practices is a comprehensive textbook specially designed for under- and post-graduate...  Read More >>