Public relations books

3749 books were found.

The Global Public Relations Handbook, Revised and Expanded Edition: Theory, Research, and Practice

The Global Public Relations Handbook, Revised and Expanded...

Author: Krishnamurthy Sriramesh (Purdue University, USA) ,  Dejan Vercic
ISBN: 9780415995146
Format: Paperback
$264.00

A handbook that represents the state of the public relations profession in the world, with contributions from the...  Read More >>

The Global Public Relations Handbook, Revised and Expanded Edition: Theory, Research, and Practice

The Global Public Relations Handbook, Revised and Expanded...

Author: Krishnamurthy Sriramesh (Purdue University, USA) ,  Dejan Vercic
ISBN: 9780415995139
Format: Hardback
$831.60

A handbook that represents the state of the public relations profession in the world, with contributions from the...  Read More >>

Identity 2.0

Identity 2.0

Author: Hans P Brandt
ISBN: 9789063691837
Format: Hardback
$224.40

Connects identity - as the driving force behind innovation - to social and economical topics.  Read More >>

Leadership Discourse at Work: Interactions of Humour, Gender and Workplace Culture

Leadership Discourse at Work: Interactions of Humour,...

Author: S. Schnurr
ISBN: 9781349300013
Format: Paperback
$116.41

Employing a discourse analytical approach this book focuses on the under-researched strategy of humour to illustrate...  Read More >>

The Maxims of Politics: Making Government Work

The Maxims of Politics: Making Government Work

Author: Thomas S Mullikin
ISBN: 9780979017889
Format: Paperback
$44.75

Filled with examples and analysis from the canons of science, philosophy, literature, and religion, with application...  Read More >>

The Maxims of Politics: Making Government Work

The Maxims of Politics: Making Government Work

Author: Thomas S Mullikin
ISBN: 9780979017896
Format: Hardback
$86.99

Filled with examples and analysis from the canons of science, philosophy, literature, and religion, with application...  Read More >>

Strategic Advertising Management

Strategic Advertising Management

Author: Larry Percy ,  Richard Rosenbaum-Elliott
ISBN: 9780199532575
Format: Paperback
$224.40

The third edition of Strategic Advertising Management offers a systematic look at advertising within a theoretical...  Read More >>

Kommunikation im Corporate Change: Maßstäbe für eine neue Managementpraxis

Kommunikation im Corporate Change: Maßstäbe für eine...

Author: Egbert Deekeling ,  Dirk Barghop
ISBN: 9783834907424
Format: Hardback
$137.11

Die zweite Auflage enthalt eine Vielzahl neuer Beitrage aus der Unternehmenspraxis sowie einige hochaktuelle Interviews...  Read More >>

Online Communities as a Public Relations Tool

Online Communities as a Public Relations Tool

Author: Valerie Ponell
ISBN: 9783639113303
Format: Paperback
$168.96

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Im Namen der Öffentlichkeit: Litigation-PR als strategisches Instrument bei juristischen Auseinandersetzungen

Im Namen der Öffentlichkeit: Litigation-PR als strategisches...

Author: Stephan Holzinger ,  Uwe Wolff
ISBN: 9783834908391
Format: Paperback
$171.57

Sie stammte aus der griechischen Mythologie und führte dort als eine der Horen, eine Tochter des Göttervaters Zeus...  Read More >>

Profil durch PR: Strategische Unternehmenskommunikation - vom Konzept zur CEO-Positionierung

Profil durch PR: Strategische Unternehmenskommunikation...

Author: Wolfgang Immerschitt
ISBN: 9783834911179
Format: Paperback
$105.57

Unternehmen müssen mit dem Wandel leben und ihn gestalten. Im Laufe der Zeit unterliegt ihre Identität einer Veränderung....  Read More >>

Public Relations: Contemporary Issues and Techniques

Public Relations: Contemporary Issues and Techniques...

Author: Paul Baines (Cranfield School of Management)
ISBN: 9780080480510
Format: Electronic book text
$145.07

Public Relations: Contemporary Issues and Techniques offers a definitive guide to public relations management....  Read More >>

Information Communication Technologies and City Marketing

Information Communication Technologies and City Marketing...

Author: Mila Gasco-Hernandez (Pompeu Fabra University and Estratic, Spain) ,  Teresa Torres-Coronas (Universitat Rovira i Virgili, Spain)
ISBN: 9781281943385
Format: Electronic book text
$514.80

Important investments of the past several years have greatly contributed to the study of city marketing. Nevertheless,...  Read More >>

Reputation Management Revised Edition

Reputation Management Revised Edition

Author:
ISBN: 9781299693616
Format: Electronic book text
$395.87

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Professionelles E-mail-Management

Professionelles E-mail-Management

Author: Lars Becker ,  Sonja Ulrike Klug
ISBN: 9783834982384
Format: Electronic book text
$158.37

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Profil Durch PR

Profil Durch PR

Author: Wolfgang Immerschitt
ISBN: 9783834980229
Format: Electronic book text
$131.97

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Public Relations Und Kommunikationsmanagement

Public Relations Und Kommunikationsmanagement

Author: Lars Rademacher
ISBN: 9783531913292
Format: Electronic book text
$158.37

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Praxishandbuch Krisenkommunikation

Praxishandbuch Krisenkommunikation

Author: Daniela Puttenat
ISBN: 9783834982568
Format: Electronic book text
$131.97

Wie entsteht eigentlich eine PR-Krise? Was muss passieren oder unterlassen werden, bis es zum PR-GAU kommt? Die...  Read More >>

Cutlip and Center's Effective Public Relations: United States Edition

Cutlip and Center's Effective Public Relations: United...

Author: Glen M. Broom
ISBN: 9780136029694
Format: Paperback
$363.45

For courses in Introductory Public Relations. Cutlip & Center offers students the gold standard in public relations,...  Read More >>

Rhetorical and Critical Approaches to Public Relations II

Rhetorical and Critical Approaches to Public Relations...

Author: Robert L Heath
ISBN: 9781410618580
Format: Hardback
$96.23

This volume illustrates the application of rhetorical theory and critical perspectives to explain public relations...  Read More >>

Public Relations: The Profession and the Practice

Public Relations: The Profession and the Practice

Author: Dan Lattimore ,  Otis W. Baskin
ISBN: 9780073378879
Format: Paperback
$338.26

Offers coverage of global markets, new technologies, and multiculturalism. Accompanied by a DVD with video interviews...  Read More >>

Information Communication Technologies and City Marketing: Digital Opportunities for Cities Around the World

Information Communication Technologies and City Marketing:...

Author: Mila Gasco-Hernandez ,  Teresa Torres-Coronas
ISBN: 9786611943387
Format: Electronic book text
$1029.60

Important investments of the past several years have greatly contributed to the study of city marketing. Nevertheless,...  Read More >>

Im Namen Der Ffentlichkeit: Litigation-PR ALS Strategisches Instrument Bei Juristischen Auseinandersetzungen

Im Namen Der Ffentlichkeit: Litigation-PR ALS Strategisches...

Author: Stephan Holzinger ,  Uwe Wolff
ISBN: 9786613369420
Format: Electronic book text
$221.60

In den Medien findet die Berichterstattung ber Unternehmen und Unternehmer, die in juristische Auseinandersetzungen...  Read More >>

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