City Branding
Author:   Keith Dinnie, Dr ,  Keith Dr Dinnie
Publisher:   Palgrave MacMillan
ISBN:  

9781282998421


Pages:   272
Publication Date:   01 January 2010
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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City Branding


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Overview

The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together with relevant real life cases.

Full Product Details

Author:   Keith Dinnie, Dr ,  Keith Dr Dinnie
Publisher:   Palgrave MacMillan
Imprint:   Palgrave MacMillan
ISBN:  

9781282998421


ISBN 10:   1282998420
Pages:   272
Publication Date:   01 January 2010
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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