Market research books

7571 books were found.

Study Guide and Technology Manual for SPSS, Marketing Research

Study Guide and Technology Manual for SPSS, Marketing...
Author: Alvin C. Burns , Ronald F. Bush ISBN: 9780136089902 Format: Paperback	$128.70
This feature gives detailed instructions for running the various data analysis procedures using SPSS, MiniTab, SAS,... Read More >>

101 Ways to Sell More of Anything to Anyone: Sales Tips for Individuals, Business Owners and Sales Professionals

101 Ways to Sell More of Anything to Anyone: Sales Tips...
Author: Andrew Griffiths ISBN: 9781458745071 Format: Paperback	$58.05
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Impact of Incentives & Interview Methods on Response Quantity & Quality in Diary- & Booklet-Based Surveys

Impact of Incentives & Interview Methods on Response...
Author: Jens Bonke , Peter Fallesen ISBN: 9788790199210 Format: Paperback	$26.40
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Consumer Behavior: Building Marketing Strategy

Consumer Behavior: Building Marketing Strategy
Author: Del I Hawkins ISBN: 9780073381107 Format: Hardback	$589.51
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Sell the Brand First: How to Sell Your Brand and Create...
Author: Dan Stiff ISBN: 9781280726217 Format: Electronic book text	$65.87
Offers a four-step method for achieving success by selling from brand strength. This book uses real-life examples... Read More >>

Customer Satisfaction Evaluation: Methods for Measuring and Implementing Service Quality

Customer Satisfaction Evaluation: Methods for Measuring...
Author: Evangelos Grigoroudis , Yannis Siskos ISBN: 9781441916396 Format: Hardback	$366.96
This important new work provides a comprehensive discussion of the customer satisfaction evaluation problem. It... Read More >>

Shocked, Appalled, and Dismayed!: How to Write Letters of Complaint That Get Results

Shocked, Appalled, and Dismayed!: How to Write Letters...
Author: Ellen Phillips ISBN: 9781299123397 Format: Electronic book text	$102.56
How to get the best of shoddy shops, crooked car-dealerships, and heartless HMOs--without having to hire an attorney.... Read More >>

Carrots and Sticks

Carrots and Sticks
Author: Professor Ian Ayres ISBN: 9781299251984 Format: Electronic book text	$205.92
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Wahrgenommene Preisfairness Bei Personenbezogener Preisdifferenzierung

Wahrgenommene Preisfairness Bei Personenbezogener Preisdifferenzierung...
Author: Jochen Mahadevan ISBN: 9781299431089 Format: Electronic book text	$187.31
Neben der okonomischen Analyse spielen auch verhaltenswissenschaftliche Aspekte eine immer grossere Rolle im Preismanagement.... Read More >>

Das Konsumverhalten Deutscher Und Chinesischer Studenten, Das: Eine Kulturvergleichende Studie

Das Konsumverhalten Deutscher Und Chinesischer Studenten,...
Author: Chunxiao Li ISBN: 9781299417953 Format: Electronic book text	$100.19
Fuhrt die stetig fortschreitende Globalisierung zu einer weltweiten Annaherung der Konsumentenbedurfnisse und -wunsche?... Read More >>

Sozialer Abstieg Und Konsum

Sozialer Abstieg Und Konsum
Author: Eva Diana Wendt ISBN: 9783834960290 Format: Electronic book text	$158.37
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Reverse Technology Transfer in Multinationalen Unternehmen

Reverse Technology Transfer in Multinationalen Unternehmen...
Author: Christian Rohrlack ISBN: 9783834988089 Format: Electronic book text	$211.17
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A Co2 Emission Trading Scheme for German Road Transport: Assessing the Impacts Using a Meso Economic Model with Multi-Agent Attributes

A Co2 Emission Trading Scheme for German Road Transport:...
Author: Jochem , Patrick Jochem ISBN: 9783832950170 Format: Paperback	$113.52
Attempting to counter the possible impacts of global warming, the European Union has promised to reduce its carbon... Read More >>

Feedback Marketing How to Duplicate Clients, Attract Prospects, and Create Advocates... Without Talking

Feedback Marketing How to Duplicate Clients, Attract...
Author: Dan Allison ISBN: 9781616588472 Format: Hardback	$65.87
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Debt

Debt
Author: Christina Fisanick ISBN: 9780737742039 Format: Paperback	$76.30
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The New Frugality: How to Consume Less, Save More and Live Better

The New Frugality: How to Consume Less, Save More and...
Author: Chris Farrell , Chris Farrell ISBN: 9781615730346 Format: Audio	$71.15
From the economics correspondent for public radio's Marketplace Money, a new plan for a new economic reality-the... Read More >>

Market-Driving Behavior in Emerging Firms: A Study on Market-Driving Behavior, Its Moderators and Performance Implications in German Emerging Technology Ventures

Market-Driving Behavior in Emerging Firms: A Study on...
Author: Jesko-Philipp Neuenburg ISBN: 9786613171702 Format: Electronic book text	$313.84
Market orientation has been established as a source of company success over the past 20 years. Jesko-Philipp Neuenburg... Read More >>

Consumer Psychology

Consumer Psychology
Author: Cathrine V Jansson-Boyd ISBN: 9786613338372 Format: Electronic book text	$155.23
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Killing Wealth, Freeing Wealth: How to Save America's Economy and Your Own

Killing Wealth, Freeing Wealth: How to Save America's...
Author: Floyd Brown , Lee Troxler ISBN: 9781283018234 Format: Electronic book text	$39.57
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Marketing by the Numbers

Marketing by the Numbers
Author: Leland Harden , Bob Heyman, Professor (Professor of Health Care Risk Management, University of Huddersfield and Emeritus Professor of Health Care Research, City University, London) ISBN: 9781283023382 Format: Electronic book text	$73.79
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Wikibrands: Reinventing Your Company in a Customer-Driven Marketplace

Wikibrands: Reinventing Your Company in a Customer-Driven...
Author: Sean Moffitt , Mike Dover ISBN: 9781282959361 Format: Electronic book text	$73.92
REINVENTING YOUR COMPANY IN A CUSTOMER-DRIVEN MARKETPLACEFOREWORD BY DON TAPSCOTT, Bestselling author of Wikinomics... Read More >>

CIM Revision Cards: Assessing the Marketing Environment

CIM Revision Cards: Assessing the Marketing Environment...
Author: Diana Luck ISBN: 9781282738300 Format: Electronic book text	$134.51
Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information... Read More >>

Review of Marketing Research

Review of Marketing Research
Author: ISBN: 9781282964105 Format: Electronic book text	$303.47
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Science of Reason, The: A Festschrift for Jonathan St B.T. Evans

Science of Reason, The: A Festschrift for Jonathan St...
Author: Ken Manktelow (University of Wolverhampton, UK) , David Over (Durham University, UK) ISBN: 9781283037419 Format: Electronic book text	$369.60
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Superpromoter

Superpromoter
Author: Rijn Vogelaar ISBN: 9781282999138 Format: Electronic book text	$126.72
With their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy with the power... Read More >>

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