Market research books

7571 books were found.

Sunset in the Land of the Rising Sun: Why Japanese Multinational Corporations Will Struggle in the Global Future

Sunset in the Land of the Rising Sun: Why Japanese Multinational...
Author: J. Black , A. Morrison ISBN: 9780230252226 Format: Hardback	$116.41
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Consumer Behavior: Global Shifts & Local Effects

Consumer Behavior: Global Shifts & Local Effects
Author: Rajagopal, Ph.D. ISBN: 9781608762767 Format: Hardback	$422.40
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Cyber Love's Illusions: The Healing Journey

Cyber Love's Illusions: The Healing Journey
Author: Anna Alden-Tirrill , Jon Van Helsing ISBN: 9781885831125 Format: Paperback	$52.67
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Plunkett's Advertising & Branding Industry Almanac 2010: Advertising & Branding Industry Market Research, Statistics, Trends & Leading Companies

Plunkett's Advertising & Branding Industry Almanac 2010:...
Author: Jack W. Plunkett , Jack W. Plunkett ISBN: 9781593921675 Format: Paperback	$605.00
Market research guide to the advertising and branding industry – a tool for strategic planning, competitive intelligence,... Read More >>

The Five Futures Glasses: How to See and Understand More of the Future with the Eltville Model

The Five Futures Glasses: How to See and Understand...
Author: P. Micic , Kenneth A. Loparo ISBN: 9781349319718 Format: Paperback	$145.17
This is an inspiring, and practical book about seeing more of the future markets than the competitors. It is the... Read More >>

Spent: Sex, Evolution, and Consumer Behavior

Spent: Sex, Evolution, and Consumer Behavior
Author: Geoffrey Miller ISBN: 9780143117230 Format: Paperback	$42.24
A leading evolutionary psychologist probes the unconscious instincts behind American consumer culture, illuminating... Read More >>

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

Predictably Irrational, Revised and Expanded Edition:...
Author: Dan Ariely ISBN: 9789862165560 Format: Paperback	$72.86
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Chief Culture Officer

Chief Culture Officer
Author: Grant McCracken ISBN: 9781458758798 Format: Paperback	$71.25
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Understanding Children as Consumers

Understanding Children as Consumers
Author: David W Marshall ISBN: 9781847879271 Format: Paperback	$145.00
Looking at consumption from the child′s perspective this book differs from the competition by uncovering what being... Read More >>

Understanding Children as Consumers

Understanding Children as Consumers
Author: David W Marshall ISBN: 9781847879264 Format: Hardback	$455.00
Looking at consumption from the child′s perspective this book differs from the competition by uncovering what being... Read More >>

Marketing Research Kit For Dummies

Marketing Research Kit For Dummies
Author: Michael Hyman , Jeremy Sierra ISBN: 9780470520680 Format: Paperback	$79.17
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Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing, and Create a Culture of Execution

Real-Time Marketing for Business Growth: How to Use...
Author: Monique Reece ISBN: 9780137010103 Format: Paperback	$105.57
In this book, one of the world’s leading business consultants offers you a complete blueprint for igniting profitable,... Read More >>

Money Morons: And How to Not Become One

Money Morons: And How to Not Become One
Author: Mark Digiovanni ISBN: 9781523825738 Format: Paperback	$44.75
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Killing Wealth, Freeing Wealth: How to Save America's Economy and Your Own

Killing Wealth, Freeing Wealth: How to Save America's...
Author: Floyd Brown , Lee Troxler ISBN: 9781935071815 Format: Hardback	$68.51
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Influence: How Women's Soaring Economic Power Will Transform Our World for the Better

Influence: How Women's Soaring Economic Power Will Transform...
Author: Maddy Dychtwald , Christine Larson ISBN: 9781401341022 Format: Hardback	$65.97
Influence is the essential guide to a revolutionary trend that will completely alter our world. Everyone needs to... Read More >>

Plenitude: The New Economics of True Wealth

Plenitude: The New Economics of True Wealth
Author: Juliet B Schor , Karen White ISBN: 9798200107681 Format: Audio	$105.57
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Plenitude: The New Economics of True Wealth

Plenitude: The New Economics of True Wealth
Author: Juliet B Schor , Karen White ISBN: 9798200107698 Format: Audio	$121.31
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Marketing Research: Methodological Foundation,(with Qualtrics Card)

Marketing Research: Methodological Foundation,(with...
Author: Dawn Iacobucci , Gilbert A. Churchill, Jr. ISBN: 9780538743778 Format: Paperback	$157.81
Recognized as the classic authority for marketing research, this book ensures the reader develops a strong conceptual... Read More >>

Market Research on a Shoestring

Market Research on a Shoestring
Author: Naeem Zafar ISBN: 9780982342046 Format: Paperback	$76.56
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The X and Y of Buy: Sell More and Market Better by Knowing How the Sexes Shop (NelsonFree)

The X and Y of Buy: Sell More and Market Better by Knowing...
Author: Elizabeth Pace ISBN: 9781595559715 Format: Paperback	$24.99
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Marketing Research Management: A Step-By-Step Guide to Successfully Running Your Own Survey

Marketing Research Management: A Step-By-Step Guide...
Author: Lloyd Corder Ph D ISBN: 9781452823546 Format: Paperback	$52.67
Marketing Research Management explains what you need to do to run a successful marketing research project-start... Read More >>

Internet Auctions

Internet Auctions
Author: Ernan Haruvy , Peter T.L. Popkowski Leszczyc ISBN: 9781601983329 Format: Paperback	$171.60
Provides an introduction to the basic settings, concepts and processes that are the building blocks of auction research.... Read More >>

The $12 Million Stuffed Shark: The Curious Economics of Contemporary Art

The $12 Million Stuffed Shark: The Curious Economics...
Author: MS Don Thompson , George Witte ISBN: 9780230620599 Format: Paperback	$44.88
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Understanding Children as Consumers

Understanding Children as Consumers
Author: David Marshall, Jr. ISBN: 9786612623974 Format: Electronic book text	$686.40
What drives children as consumers? How do advertising campaigns and branding effect children and young people? How... Read More >>

Legends in Marketing: Jagdish N Sheth

Legends in Marketing: Jagdish N Sheth
Author: Balaji C. Krishnan ISBN: 9788132103004 Format: Hardback	$2574.00
Captures the essence of the contributions of some of the legends over the course of the hundred years of marketing... Read More >>

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