Sales & marketing management books

This reference volume is the first to provide a comprensive international survey of co-opetition research. Organised...  Read More >>

Learn how to apply the proven principles of Hug Your Customers to refine your selling technique, boost your sales,...  Read More >>

Learn how to apply the proven principles of Hug Your Customers to refine your selling technique, boost your sales,...  Read More >>

The global, go-to guide that started the Value Selling Revolution-now updated for today's market Value is about...  Read More >>

The global, go-to guide that started the Value Selling Revolution-now updated for today's market Value is about...  Read More >>

AVAILABLE RIGHT NOW. The UK #1 Marketing and Sales bestseller. It delivers smart cuts on sales and selling from...  Read More >>

This innovative book connects the disciplines of participatory and development communication with public relations...  Read More >>

Enable your company to consistently sell more and achieve long term growth by refining and improving your business...  Read More >>

Now a USA Today and Wall Street Journal best-seller! Want to use the written word to supercharge your career?...  Read More >>

Potent Prospecting is a book written for all of the sales professionals out there struggling with the formulaic...  Read More >>

This book, the fourth edition in the Resilient Healthcare series, contains contributions from international experts...  Read More >>

This book, the fourth edition in the Resilient Healthcare series, contains contributions from international experts...  Read More >>

How do the best salespeople connect, influence and persuade? With stories. 'Seven Stories Every Salesperson Must...  Read More >>

Everyone knows about the business potential represented by the huge millennial age group. But how do you manage...  Read More >>

Everyone knows about the business potential represented by the huge millennial age group. But how do you manage...  Read More >>

Everyone knows about the business potential represented by the huge millennial age group. But how do you manage...  Read More >>

Originally published in hardcover in 2017 by North Star Way.  Read More >>

SHIFT is a unique story that tracks the story of David Jericho, a struggling middle manager, on a journey through...  Read More >>

SHIFT is a unique story that tracks the story of David Jericho, a struggling middle manager, on a journey through...  Read More >>

Ageing populations are seen both as threat and opportunity. With chapters reflecting different perspectives from...  Read More >>

Nowadays most managers seek a complete picture when it comes to return on investment and this applies to PR too....  Read More >>

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The sales-training series by Ronald Joseph Kule. His 39-year sales career included street corner sales, B2C in-person...  Read More >>

Engaging with Stakeholders contends that meaningful and constructive stakeholder engagement efforts should be rooted...  Read More >>

Discover how to become the ultimate sales machine.  Read More >>