Sales & marketing management books

Next Level Sales Coaching offers insights to sales executives, customer service managers, business owners, and other...  Read More >>

The semiotics discipline - a hybrid of communication science and anthropology - accounts for the deep cultural codes...  Read More >>

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Women and Sustainability in Business: A Global Perspective, brings together original research from a dozen countries,...  Read More >>

Value stands as the ultimate trade-off between customers and companies. The Value Trail by Dr Marc Sansó develops...  Read More >>

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Managing Religious Diversity in the Workplace presents essays, conceptual papers, empirical studies and case studies...  Read More >>

This comprehensive volume considers the corporate social responsibility (CSR) of tourism and hospitality firms towards...  Read More >>

During the boom times, governments championed de-regulation and business responded by adopting an anything-goes...  Read More >>

In the wake of the 1987 Brundtland Report, sustainable development has become a key factor to the management systems...  Read More >>

Conventionally, ethics and organisations have been treated through an analysis of what individuals and organisations...  Read More >>

SERVE, LEAD, SUCCEED! is a how-to book for successful sales management, showing how servant leaders across the nation...  Read More >>

This book guides sales leaders and professionals through the process of moving from a sales-focused approach to...  Read More >>

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A must-read for sales reps, managers, and professional-services execs looking to do right by loyal customers--and...  Read More >>

A must-read for sales reps, managers, and professional-services execs looking to do right by loyal customers--and...  Read More >>

Using applied semiotics, this book shows readers how to leverage the cultural codes that structure communication...  Read More >>

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Describes the pharmaceutical pricing process, its business, economic and social challenges. The 3rd edition is significantly...  Read More >>

The Indian movie industry has received scant attention for its spirit of enterprise. Indian Movie Entrepreneurship...  Read More >>

AUTHOR TED KULAWIAK PRESENTS a unique approach for improving sales management skills. Based on his long, high-profile...  Read More >>

How can managers design and manage excellent customer experiences that will develop long-term relationships with...  Read More >>

Assists sales professionals with navigating the dilemmas and pitfalls that confront today's corporate sellers so...  Read More >>