Sales & marketing management books

Real estate has produced many of the world's wealthiest people, so there are plenty of reasons to think that property...  Read More >>

Create a long-term, integrated customer engagement strategy using effective social media campaigns that will enhance...  Read More >>

With a focus on integrating marketing and selling, this textbook provides a long-term orientation to sales and distribution...  Read More >>

Sales is a CEO's job, or at least it should be. But many entrepreneurs and managers come from other disciplines...  Read More >>

This book analyses the relationship between the private sector, UK official development aid (ODA) and poverty alleviation...  Read More >>

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This book investigates and explores the impact of digital transformation on building corporate branding, identity...  Read More >>

This book provides guidelines for pragmatic integration of new marketing tools and business strategies for managers,...  Read More >>

"7 Stratégies de Croissance d'Entreprise pour les Petites Entreprises"" est un guide indispensable pour les entrepreneurs...  Read More >>

"Débloquez le potentiel de croissance de votre petite entreprise avec ""7 Stratégies de Croissance d'Entreprise...  Read More >>

The main objective of this book is to provide an innovative set of concepts and tools regarding company management,...  Read More >>

Corporate social responsibility (CSR) has been developed into a crucial corporate and organizational issue around...  Read More >>

The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy. Bodo Schlegelmilch...  Read More >>

This book examines the central role media and communication play in the activities of Non-Governmental Organizations...  Read More >>

This book examines the association between brands and entities, ideas, and contexts and combines theory and practice...  Read More >>

This book analyses the potential existence of the most appropriate corporate governance model based on comparative...  Read More >>

While the concept and domain of Corporate Social Responsibility (CSR) is not new – its beginnings can be tracked...  Read More >>

"Journey alongside Dr. Vijay Viraj, the mastermind behind the 'Sales Lion' brand, as he navigates the intricate...  Read More >>

This book provides practical examples and guidance on how to provide excellent customer services.  Read More >>

Build strong connections to accelerate sales results In The Power of Value Selling: The Gold Standard to Drive Revenue...  Read More >>

Build strong connections to accelerate sales results In The Power of Value Selling: The Gold Standard to Drive Revenue...  Read More >>

Build strong connections to accelerate sales results In The Power of Value Selling: The Gold Standard to Drive...  Read More >>

Sales is the lifeblood of any business, but it can be a challenging profession. In today's competitive marketplace,...  Read More >>

"Discover a groundbreaking approach to sales prospecting that has transformed the lives and careers of countless...  Read More >>

This field guide is your roadmap for implementing Data-Driven Sales Enablement in your sales organization. By using...  Read More >>