Sales & marketing management books

5237 books were found.

Dismantling Diversity Management: Introducing an Ethical Performance Improvement Campaign

Dismantling Diversity Management: Introducing an Ethical...

Author: Jude Smith Rachele
ISBN: 9781472456403
Format: Hardback
$284.00

Global diversity and inclusion management practice is in a state of arrested development. This book presents a joined...  Read More >>

Eco-Innovation and Sustainability Management

Eco-Innovation and Sustainability Management

Author: Bart Bossink (Free University Amsterdam, The Netherlands)
ISBN: 9781138107953
Format: Paperback
$92.99

Sustainability is a phenomenon that must be pursued in a complex system of interrelated elements of business, society,...  Read More >>

Meta-Regulation in Practice: Beyond Normative Views of Morality and Rationality

Meta-Regulation in Practice: Beyond Normative Views...

Author: F.C. Simon
ISBN: 9781138233720
Format: Hardback
$284.00

Meta-Regulation in Practice argues that normative meta-regulatory theory relies on unrealistic assumptions of stakeholder...  Read More >>

Finance at the Threshold: Rethinking the Real and Financial Economies

Finance at the Threshold: Rethinking the Real and Financial...

Author: Christopher Houghton Budd
ISBN: 9781138094628
Format: Paperback
$92.99

Offers a fresh perspective from an English economic and monetary historian. The author asks: Why did the banks stop...  Read More >>

Entrepreneurship and Sustainability: Business Solutions for Poverty Alleviation from Around the World

Entrepreneurship and Sustainability: Business Solutions...

Author: Paul W. Thurman ,  Daphne Halkias
ISBN: 9781138108998
Format: Paperback
$92.99

Explores how to bring commercial investors together with those who are placed to reach the poorest customers. This...  Read More >>

The Sales Enablement Playbook

The Sales Enablement Playbook

Author: Hilmon Sorey ,  Cory Bray
ISBN: 9781546744764
Format: Paperback
$65.87

In The Sales Enablement Playbook, sales veterans Cory Bray and Hilmon Sorey provide insights into creating a culture...  Read More >>

Relational Political Marketing in Party-Centred Democracies: Because We Deserve It

Relational Political Marketing in Party-Centred Democracies:...

Author: Helene P.M. Johansen
ISBN: 9781138117181
Format: Paperback
$92.99

Offers a critical study of the way in which traditional market logic - derived from mainstream economics and managerial...  Read More >>

Top business auditorium: 4 key marketing courses

Top business auditorium: 4 key marketing courses

Author: Peng Po Yu
ISBN: 9781548294403
Format: Paperback
$26.40

"Top business auditorium: 4 key marketing courses The structure of the book is divided into: ""simple and concise...  Read More >>

Top Business Auditorium: 4 Key Marketing Courses: 4 Key Marketing Courses

Top Business Auditorium: 4 Key Marketing Courses: 4...

Author: Peng Po Yu
ISBN: 9781548294847
Format: Paperback
$26.40

the highest level of management is to train people, the boss should train people in the first place. Deeply rooted...  Read More >>

HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads): Bonus Article: An Interview with Andris Zoltners

HBR's 10 Must Reads on Sales (with bonus interview of...

Author: Harvard Business Review ,  Philip Kotler
ISBN: 9781633693272
Format: Paperback
$37.99

If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review...  Read More >>

The 5 Rules of Megavalue Selling: How to Communicate Customer Value and Differentiate From Competitors

The 5 Rules of Megavalue Selling: How to Communicate...

Author: Mark Holmes (University of Cambridge Veterinary School)
ISBN: 9781619846234
Format: Paperback
$47.74

"Why are salespeople struggling to differentiate from competitors and communicate customer value? What makes them...  Read More >>

Bricks to Clicks: Why Some Brands Will Thrive in E-Commerce and Others Won't

Bricks to Clicks: Why Some Brands Will Thrive in E-Commerce...

Author: David Feinleib
ISBN: 9781484228043
Format: Paperback
$47.95

Learn how to sell online. Real-world case studies and market insights from the world's largest brands reveal what...  Read More >>

Regulating Multinationals in Developing Countries: A Conceptual and Legal Framework for Corporate Social Responsibility

Regulating Multinationals in Developing Countries: A...

Author: Edwin Mujih
ISBN: 9781138115828
Format: Paperback
$147.71

Edwin Mujih explores the difficulties associated with regulating multinational companies operating in developing...  Read More >>

Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue

Customer Success: How Innovative Companies Are Reducing...

Author: Nick Mehta ,  Tim Andres Pabon
ISBN: 9798200598946
Format: Audio
$110.85

Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking...  Read More >>

HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)

HBR's 10 Must Reads on Sales (with bonus interview of...

Author: Harvard Business Review ,  Philip Kotler
ISBN: 9781633694538
Format: Hardback
$89.99

Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower...  Read More >>

New Horizons in Arts, Heritage, Nonprofit and Social Marketing

New Horizons in Arts, Heritage, Nonprofit and Social...

Author: Roger Bennett (London Metropolitan University, uk) ,  Finola Kerrigan (Kings College London, UK)
ISBN: 9781138118270
Format: Paperback
$60.99

This book presents a collection of stimulating articles that report some of the freshest and most innovative empirical...  Read More >>

Positive Social Identity: The Quantitative Analysis of Ethics

Positive Social Identity: The Quantitative Analysis...

Author: Nick Duncan
ISBN: 9781472480880
Format: Hardback
$183.00

 Read More >>

Smart Selling Book Brains Brawn: Using Brains, Not Brawn, to Succeed in Sales

Smart Selling Book Brains Brawn: Using Brains, Not Brawn,...

Author: Mark Edwards
ISBN: 9781911498315
Format: Hardback
$24.99

Virtually everyone sells in some capacity today, and we can become better at selling by becoming smarter at it....  Read More >>

Vendeur de Tapi(e): Decouvrez la phrase magique de la Vente !

Vendeur de Tapi(e): Decouvrez la phrase magique de la...

Author: Jean-Marc Reynaud
ISBN: 9781546970491
Format: Paperback
$59.56

Comment vous donner l'envie de lire ce livre, de l'acheter ? La reponse a cette question reside peut-etre simplement...  Read More >>

They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Todaya (Tm)S Digital Consumer

They Ask You Answer: A Revolutionary Approach to Inbound...

Author: Marcus Sheridan ,  Paul Boehmer
ISBN: 9781469099736
Format: Audio
$79.17

A revolutionary marketing strategy proven to drive sales and growth They Ask You Answer is a straightforward guide...  Read More >>

They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer

They Ask You Answer: A Revolutionary Approach to Inbound...

Author: Marcus Sheridan ,  Paul Boehmer
ISBN: 9798200598465
Format: Audio
$73.87

They Ask You Answer is a straightforward guide to fixing your current marketing strategy. Regardless of your budget,...  Read More >>

They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer

They Ask You Answer: A Revolutionary Approach to Inbound...

Author: Marcus Sheridan ,  Paul Boehmer
ISBN: 9798200598458
Format: Audio
$73.87

They Ask You Answer is a straightforward guide to fixing your current marketing strategy. Regardless of your budget,...  Read More >>

They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer

They Ask You Answer: A Revolutionary Approach to Inbound...

Author: Marcus Sheridan ,  Paul Boehmer
ISBN: 9798200598441
Format: Audio
$73.87

They Ask You Answer is a straightforward guide to fixing your current marketing strategy. Regardless of your budget,...  Read More >>

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