Political campaigning & advertising books

An analysis of the most significant financial developments in the election that made Bill Clinton president. It...  Read More >>

aeo Author is one of top five political scientists in UK. aeo Examines one of the most important and controversial...  Read More >>

An analysis of the most significant financial developments in the election that made Bill Clinton president. It...  Read More >>

This text outlines how campaign journalism has evolved since the 1970s, concluding that media partisanship plays...  Read More >>

Now, in the most provocative look at the inside of a national election battle ever published, Matalin and Carville,...  Read More >>

Examines the emergence of state-level legislative campaign committees in the U. S., which are quickly becoming the...  Read More >>

Focuses on strategies for solving communication problems in presidential campaigns.  Read More >>

Examines the emergence of state-level legislative campaign committees in the U. S., which are quickly becoming the...  Read More >>

An examination of the phenomenon of political marketing in Britain. It presents an analysis of the role of the image-makers...  Read More >>

An examination of the phenomenon of political marketing in Britain. It presents an analysis of the role of the image-makers...  Read More >>

A close-up of the 1991 Philadelphia mayor's race, this title gives an insider's view of local news and local politics,...  Read More >>

A firsthand account of the National Woman's Party, which organized and fought a fierce battle for passage of the...  Read More >>

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A disturbingly cautionary tale, Is Anyone Responsible? anchors with powerful evidence suspicions about the way in...  Read More >>

A reminiscence, a political tract, and a humorous meditation, Homegrown Democrat is an entertaining, refreshing...  Read More >>

An exploration of the dynamics and consequences of campaign finance in the US. This account comments on issues such...  Read More >>

Using the 1992 presidential election as a case study, this book reveals how the American political process has been...  Read More >>

Campaign films are usually overlooked by campaign scholars, yet they provide the fullest available visual portrait...  Read More >>

Examining recent elections in nine countries across three continents, their case studies, all following a common...  Read More >>

Edwin Diamond and Stephen Bates reveal the backstage stories of the 1988 presidential campaign - the Ailes-Atwater...  Read More >>

In the summer of 1941, Congressman Lyndon Baines Johnson ran for the U.S. Senate in a special election. He lost....  Read More >>

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This book describes what the authors identify as an emerging political crisis in U.S. politics: the possible winning...  Read More >>

This book describes what the authors identify as an emerging political crisis in U.S. politics: the possible winning...  Read More >>

The definitive account and analysis of the 1990 Mary Robinson presidential campaign and its impact on Irish politics....  Read More >>