Behavioural economics books

2741 books were found.

The Culture of Contentment

The Culture of Contentment

Author: John Kenneth Galbraith ,  Jeff Madrick
ISBN: 9780691171654
Format: Paperback
$42.99

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Economic Psychology

Economic Psychology

Author: Rob Ranyard
ISBN: 9781118926345
Format: Paperback
$86.95

A comprehensive overview of contemporary economic psychology Economic Psychology presents an accessible overview...  Read More >>

Events und Erlebnis: Stand und Perspektiven der Eventforschung

Events und Erlebnis: Stand und Perspektiven der Eventforschung...

Author: Cornelia Zanger
ISBN: 9783658192358
Format: Paperback
$155.22

Die Autorinnen und Autoren des Tagungsbandes liefern aus Sicht des Marketing, der Kommunikationstheorie sowie der...  Read More >>

Gesellschaftliche Verantwortungsübernahme von Unternehmen: Der Einfluss von organisationaler Verbundenheit auf Wahrnehmung und Verhalten

Gesellschaftliche Verantwortungsübernahme von Unternehmen:...

Author: Johannes Witting
ISBN: 9783658192716
Format: Paperback
$142.29

Johannes Witting untersucht die Wirkung von Corporate Social Responsibility (CSR) auf Erfolgsfaktoren von Unternehmen....  Read More >>

Tech Off!: A Simple Fast Guide To Getting Your Time Back

Tech Off!: A Simple Fast Guide To Getting Your Time...

Author: Tim Moorey
ISBN: 9781999764159
Format: Paperback
$25.75

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Tech Off!: A Simple Fast Guide To Getting Your Time Back

Tech Off!: A Simple Fast Guide To Getting Your Time...

Author: Tim Moorey
ISBN: 9781999764142
Format: Hardback
$41.27

If you're a technology user, and you're wondering how to take technology breaks, then this book by technology consciousness...  Read More >>

Behavioural Economics

Behavioural Economics

Author: Dr Graham Mallard (Clifton College)
ISBN: 9781911116417
Format: Paperback
$59.49

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Global Observations of the Influence of Culture on Consumer Buying Behavior

Global Observations of the Influence of Culture on Consumer...

Author: Sarmistha Sarma
ISBN: 9781522527275
Format: Hardback
$579.95

Discusses how marketing practices can be influenced by cultural preferences. Featuring an array of relevant topics...  Read More >>

Building Brand Equity and Consumer Trust Through Radical Transparency Practices

Building Brand Equity and Consumer Trust Through Radical...

Author: Elena Veselinova ,  Marija Gogova Samonikov
ISBN: 9781522524175
Format: Hardback
$540.95

Presents emerging scholarly perspectives on the role of branding in organisational contexts and techniques to sustain...  Read More >>

Behavioural Economics

Behavioural Economics

Author: Dr Graham Mallard (Clifton College)
ISBN: 9781911116400
Format: Hardback
$194.06

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Wirtschaftsdidaktische Lerndiagnostik und Komplexität: Lokalisierung liminaler Unsicherheitsphasen im Hinblick auf Schwellenübergänge

Wirtschaftsdidaktische Lerndiagnostik und Komplexität:...

Author: Till Sender
ISBN: 9783658189464
Format: Paperback
$142.29

Till Sender stellt das Verfahren einer komplexitätswissenschaftlichen, wirtschaftsdidaktischen Lerndiagnostik zum...  Read More >>

Gender and Time Use in a Global Context: The Economics of Employment and Unpaid Labor

Gender and Time Use in a Global Context: The Economics...

Author: Rachel Connelly ,  Ebru Kongar
ISBN: 9781137568366
Format: Hardback
$448.77

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Retail Rebooted: Reboot Your Business Model & Stay Relevant

Retail Rebooted: Reboot Your Business Model & Stay Relevant...

Author: Maria Comfort
ISBN: 9781543901061
Format: Paperback
$22.99

A retail specialist recounts the state of the industry and brings attention to the changes impacting retailers everywhere....  Read More >>

Economic Literacy and Money Illusion: An Experimental Perspective

Economic Literacy and Money Illusion: An Experimental...

Author: Helena Chytilova (University of Economics in Prague, Czech Republic)
ISBN: 9781138235571
Format: Hardback
$284.00

Money illusion has long been over-looked in explanations of business cycles. However, with increased questions over...  Read More >>

Eco-Labelling und Länderunterschiede: Voraussetzungen für ein effektives Eco-Label-System

Eco-Labelling und Länderunterschiede: Voraussetzungen...

Author: Michael Saal
ISBN: 9783658187248
Format: Paperback
$103.47

Michael Saal untersucht Eco-Label-Programme (ELP) im internationalen Vergleich und verfolgt hierbei die These, dass...  Read More >>

Consumer Reaction, Food Production and the Fukushima Disaster: Assessing Reputation Damage Due to Potential Radiation Contamination

Consumer Reaction, Food Production and the Fukushima...

Author: Kentaka Aruga
ISBN: 9783319598482
Format: Hardback
$343.17

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Auswirkungen von Gruppenbildung und Kommunikation auf ambigue Entscheidungen

Auswirkungen von Gruppenbildung und Kommunikation auf...

Author: Jürgen Simon
ISBN: 9783658186937
Format: Paperback
$158.37

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Optimization and Dynamics with Their Applications: Essays in Honor of Ferenc Szidarovszky

Optimization and Dynamics with Their Applications: Essays...

Author: Akio Matsumoto
ISBN: 9789811042133
Format: Hardback
$290.37

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Cents and Sensibility: What Economics Can Learn from the Humanities

Cents and Sensibility: What Economics Can Learn from...

Author: Gary Saul Morson ,  Morton Schapiro
ISBN: 9780691176680
Format: Hardback
$54.99

A provocative and inspiring case for a more humanistic economics Economists often act as if their methods explain...  Read More >>

Pre-suasion / Per-suation

Pre-suasion / Per-suation

Author: Robert Cialdini
ISBN: 9788416029662
Format: Paperback
$52.67

¿Cuáles son las técnicas empleadas por los mejores para persuadir? ¿Qué elementos de la comunicación hacen que...  Read More >>

Advanced Introduction to Consumer Behavior Analysis

Advanced Introduction to Consumer Behavior Analysis...

Author: Gordon Foxall
ISBN: 9781784716929
Format: Hardback
$228.00

This concise introduction presents a rigorous analysis of consumer choice from the perspective of consumer behavior...  Read More >>

Markenliebe: Konzeption und empirische Untersuchung eines ganzheitlichen kausalanalytischen Modells

Markenliebe: Konzeption und empirische Untersuchung...

Author: Renée Fröhling
ISBN: 9783658183776
Format: Paperback
$142.29

Renée Fröhling entwickelt ein grundlegendes Verständnis zur Entstehung von Markenliebe und ihrer Wirkungen auf das...  Read More >>

Invisible Influence: The Hidden Forces That Shape Behavior

Invisible Influence: The Hidden Forces That Shape Behavior...

Author: Jonah Berger
ISBN: 9781476759739
Format: Paperback
$47.49

A hologram on the front of the jacket can be positioned so that the line Everyone's reading it! is visible.  Read More >>

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