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This book examines causes, economic implications and consumer misconceptions of the business cycle. Chapter One... Read More >>
Behavioural economics blends insights from economics and psychology to explain how people make everyday decisions.... Read More >>
A rich collection of current research in the growing field of social economics, covering such issues as culture,... Read More >>
Zamzow, Richard J. Zeckhauser Read More >>
Stephan Hanisch deckt auf Basis einer breit angelegten empirischen Untersuchung eine hohe Branchenabhängigkeit der... Read More >>
The psychological dimension of managing risk is of crucial importance, and its study has led to the identification... Read More >>
Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of ""small data"" in his quest to discover the... Read More >>
"A leading behavioral economist reveals the tools that will improve our decision making on screens Office workers... Read More >>
"What is ""NeuroAuthority"" anyway? At a high level, it's the combination of neuroscience and authority marketing.... Read More >>
Market Analysis for the New Millennium foreshadows sweeping changes in market analysis for the twenty-first century... Read More >>
Provides a comprehensive examination of the social, psychological, and emotional factors in organisational behaviour... Read More >>
First Published in 2010. Routledge is an imprint of Taylor & Francis, an informa company. Read More >>
Customer Focus: A Practical Guide by Sorin Dumitrascu is a must-read for companies seeking to improve their customer... Read More >>