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This survey of portfolio theory, from its modern origins through more sophisticated, “postmodern” incarnations,... Read More >>
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This handbook provides a comprehensive overview of behavioral economics which considers both key developments and... Read More >>
En este libro encontrarás historias reales de servicio al cliente. Todas las anécdotas que leerás aquí pertenecen... Read More >>
The existing paradigm for economics has long been acknowledged to be an inadequate model of economic behavior, just... Read More >>
"This version of Reading Virtual Minds Volume I: Science and History is full color interior. 25% of net sales goes... Read More >>
"""Brand Sketching"" es un libro de gran utilidad para el que se encuentra en el mundo del Marketing, 'Branding',... Read More >>
This survey of portfolio theory, from its modern origins through more sophisticated, postmodern incarnations,... Read More >>
We offer a companion website for templates that are used in conjunction in the book. See http//custom.cengage.com/customtext/websites/cook_9781285115429.... Read More >>
The Laws of Wealth offers an accessible and applied take on a discipline that has long tended toward theory at the... Read More >>
Mobile phones have increasingly become tools that consumers use for banking, payments, budgeting, and shopping.... Read More >>
Winner of the Nobel Prize in Economics Get ready to change the way you think about economics. Read More >>
Drawing on theories such astheory of reasoned action and theory of planned behaviour, Eco-Innovations in Emerging... Read More >>
In business, it's vital to focus on the customer. Let Brian Tracy, world-renowned International speaker, consultant... Read More >>
"Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center... Read More >>