Behavioural economics books

This Brief sheds new light on three specific aspects of economic behavior – companies offering prize promotions,...  Read More >>

How envy, spite, and the pursuit of admiration influence politicsWhy do governments underspend on policies that...  Read More >>

and whether socially responsible investment can be a social institution for corporate governance.The book is also...  Read More >>

Thorsten Teichert und Cordelia Mühlbach untersuchen die Konvergenz zwischen den beiden Märkten Gaming und Gambling...  Read More >>

"This classic of economic thought is a scathing critique of American snobbery and wastefulness. Chief among the...  Read More >>

"Award-winning speaker and business consultant Joey Coleman teaches audiences and companies all over the world how...  Read More >>

This edited volume makes a contribution to the literature on happiness research by compiling studies based on cross-national...  Read More >>

Written by a financial counselor with the training of a comedian and storyteller, this is a book on money students...  Read More >>

It describes methods for predicting time usage in situations with high uncertainty, explains why two plus two is...  Read More >>

Give to get! Your company’s generosity can actually INCREASE your profits, not take away from them.  Read More >>

An engaging, accessible history of the focus group, Featherstone's survey shows how the primary purpose of the focus...  Read More >>

Nadine Mayer untersucht, ob vor dem Hintergrund einer zunehmenden Unzufriedenheit von Privatkunden mit Finanzdienstleistungen...  Read More >>

A Deeper Truth explains why 9 out of 10 new products fail, the neuroscience behind human choice, and how disruptive...  Read More >>

This book focuses on what makes people happy. The author explains methods for measuring subjective life satisfaction...  Read More >>

A fresh and insightful guide to post-financial crisis cross-border insolvency, this book interrogates the current...  Read More >>

Comprising six thematic sections, The Routledge Companion to Trust provides a comprehensive survey of trust research....  Read More >>

Increase the awareness of your customer's behavior to survive and excel within your industry.  Read More >>

This book critically examines and analyzes the classical and neoclassical behavioral theories in reference to consumer...  Read More >>

"Research shows that building trust with clients and prospects drives their willingness to engage with you. Warren...  Read More >>

*Caution* This book contains powerful psychological techniques to influence anyone at will... Buy this book at your...  Read More >>

Behavioural public policies, or nudges, have become increasingly popular in recent years, with governments keen...  Read More >>

This two-volume set brings together a unique collection of key publications at the intersection of biology and economics,...  Read More >>

Behavioural public policies, or nudges, have become increasingly popular in recent years, with governments keen...  Read More >>

Thrilling.’ Times Higher Education`A really important economic and political thinker.’ Andrew Marr`An innovative...  Read More >>

Er zeigt auf, dass unterschiedliche Lebenserfahrungen und Alterungsprozesse dafür sorgen, dass ältere Konsumentinnen...  Read More >>