Public relations books

"Focusing on two of the most fraught and intractable public debates of the present time: human-induced climate change...  Read More >>

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This book is the first on the history of Chinese public relations, and has been selected as one of the “40 representative...  Read More >>

From the ethics of crisis management, to what to do when your employer lies to you, to DEI failures and the ethics...  Read More >>

This book examines on an international basis how small and medium-sized enterprises (SMEs) cope with the changing...  Read More >>

Carisma er bildet ditt reflektert i andres bevissthet. Hvis du er omgitt av folk som setter pris pa deg, betyr det...  Read More >>

This edited book presents a comprehensive, research-led coverage of the progressive ways public relations (PR) and...  Read More >>

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Respond effectively to day-to-day problems, challenges and incidents to prevent them from developing into a crisis...  Read More >>

Respond effectively to day-to-day problems, challenges and incidents to prevent them from developing into a crisis...  Read More >>

This book shows the role data plays in communication and marketing and how it can be used as an important source...  Read More >>

Describes the role of social capital and its influence on business management. Social capital is essential for the...  Read More >>

Public Relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from...  Read More >>

I want to have deep conversations that uncover helpful truths, clarify confusing concepts, and allow me to connect...  Read More >>

This book uses an innovative interdisciplinary approach to explain how communication is a necessary condition for...  Read More >>

This edited volume makes a unique and timely contribution by exploring in depth the topic of strategic communication...  Read More >>

This book proposes a critical public relations approach to analyzing crisis communication with Malaysia Airlines...  Read More >>

"What is a trust signal? Let's say you're interested in a book you aren't familiar with-this book, for example....  Read More >>

I want to have deep conversations that uncover helpful truths, clarify confusing concepts, and allow me to connect...  Read More >>

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This handbook brings together multidisciplinary and internationally diverse contributors to provide an overview...  Read More >>

"What is a trust signal? Let's say you're interested in a book you aren't familiar with-this book, for example....  Read More >>

Getting good PR is easier-and cheaper-than you think! If you want to get media attention, you don't need to spend...  Read More >>

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