Market research books

Study after study has proven that referral marketing is one of the best forms of marketing when it comes to sales...  Read More >>

Study after study has proven that referral marketing is one of the best forms of marketing when it comes to sales...  Read More >>

A marketing strategy is a series of steps or actions taken by a business to increase sales, grow a brand or to feature...  Read More >>

What you're about to discover is a new and very different front-end marketing method that generates steady and predictable...  Read More >>

What you're about to discover is a new and very different front-end marketing method that generates steady and predictable...  Read More >>

There was so much support and system in place that when we asked ourselves, What will we do today if we can never...  Read More >>

Not all marketing scenarios are the same. In order to know what contributes to your success, you need to learn as...  Read More >>

Exporting shouldn't be a random decision. There must be obvious reasons and objectives for choosing to sell products...  Read More >>

Not all marketing scenarios are the same. In order to know what contributes to your success, you need to learn as...  Read More >>

Do you want to start a business and protect the environment at the same time? These green business ideas help you...  Read More >>

There was so much support and system in place that when we asked ourselves, What will we do today if we can never...  Read More >>

The term guerrilla marketing might sound ominous, but it's not threatening. The term was coined by Jay Conrad...  Read More >>

A marketing strategy is a series of steps or actions taken by a business to increase sales, grow a brand or to feature...  Read More >>

There was so much support and system in place that when we asked ourselves, What will we do today if we can never...  Read More >>

What you're about to discover is a new and very different front-end marketing method that generates steady and predictable...  Read More >>

A marketing strategy is a series of steps or actions taken by a business to increase sales, grow a brand or to feature...  Read More >>

This practical introduction to audience research shows students that conducting consumer research is not only a...  Read More >>

This book shares strategies and compelling true stories from people from all walks of life who worked their way...  Read More >>

This book shares strategies and compelling true stories from people from all walks of life who worked their way...  Read More >>

An engaging, accessible history of the focus group, Featherstone's survey shows how the primary purpose of the focus...  Read More >>

This book shares strategies and compelling true stories from people from all walks of life who worked their way...  Read More >>

This proceedings volume explores marketing opportunities and challenges that exist in the current, fast-changing...  Read More >>

From printer and ink requirements to mandatory in-person visits, an incomplete digital strategy for customer interactions...  Read More >>

In this book, the authors analyze big data on global interdependence caused by the flows of commodities, money,...  Read More >>

This proceedings volume provides a multifaceted perspective on current challenges and opportunities that organizations...  Read More >>