Market research books

Extraordinary stories from a lifetime spent conducting interviews. Trish Palmer has been working as an interviewer...  Read More >>

China’s economy has been transforming rapidly over the last 25 years. As a result, Chinese conurbations have changed...  Read More >>

The book focuses more on the study of cruise economy industry chain based on the previous editions and the latest...  Read More >>

This book explores total revenue management (TRM), an emerging concept in revenue management that incorporates existing...  Read More >>

"If you don't have a customer onboarding plan set up for your business, you're losing customers and burning future...  Read More >>

Dieses Buch zeigt in gut verstandlicher Weise die wesentlichen Grundlagen der Marktforschung auf, wie sie fur Studium...  Read More >>

"If you don't have a customer onboarding plan set up for your business, you're losing customers and burning future...  Read More >>

Get a 55% discount NOW for BookStores, DON'T miss this opportunity! Even though social networks are...  Read More >>

Get a 55% discount NOW for BookStores, DON'T miss this opportunity! Even though social networks are...  Read More >>

Get a 55% discount NOW for BookStores, DON'T miss this opportunity! Even though social networks are...  Read More >>

Corporate Heritage Marketing introduces the reader to the design and implementation of a heritage marketing strategy....  Read More >>

Get a 55% discount NOW for BookStores, DON'T miss this opportunity! Even though social networks are...  Read More >>

Get a 55% discount NOW for BookStores, DON'T miss this opportunity! Even though social networks are...  Read More >>

Get a 55% discount NOW for BookStores, DON'T miss this opportunity! Even though social networks are...  Read More >>

Corporate Heritage Marketing introduces the reader to the design and implementation of a heritage marketing strategy....  Read More >>

This book examines India-China relations throughout history as well as in the context of current business cooperation...  Read More >>

This volume describes the most salient changes faced by key Chinese industry sectors as defining components of global...  Read More >>

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Few crises in modern history have so completely disrupted every aspect of daily life as has the COVID-19 pandemic....  Read More >>

55% OFF FOR BOOKSTORES! Your Customers Will Never Stop to Use this Awesome Book Do your market...  Read More >>

55% OFF FOR BOOKSTORES! Your Customers Will Never Stop to Use this Awesome Book Do your...  Read More >>

This book focuses on the development and trends of Chinese local luxury industry in the digital era, which brings...  Read More >>

This book takes a unique approach to the topic of poverty reduction, primarily employing an international business...  Read More >>

A playbook tailored especially for those that serve customers on a daily basis - whatever sector you find yourself...  Read More >>

This book critically examines marketization: a phenomenon by which market processes are institutionalized and marketing...  Read More >>