Business & management books

The intension of the book is to synthesize classical matrix and tensor methods with object-oriented software techniques...  Read More >>

There is a false assumption that the systemic corruption that exists in significant parts of sub-Saharan Africa...  Read More >>

This book presents a groundbreaking exploration into the dynamic synergy between artificial intelligence and business...  Read More >>

The book presents select proceedings of the 3rd International Conference on “Artificial-Business Analytics, Quantum...  Read More >>

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A groundbreaking and comprehensive exploration of how AI can be leveraged to fortify cybersecurity defenses in an...  Read More >>

A comprehensive guide and reference for scholars navigating the intricate landscape of Human Resources Management...  Read More >>

Jeder Produktmanager oder Produktowner möchte, dass sein Produkt „fliegt“ und hofft, das Blaue Meer zu finden. Aber...  Read More >>

In diesem Band werden zunächst die Erfolgsfaktoren und der Erfolg von Bike Sharing Services konzeptionalisiert und...  Read More >>

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This book looks at the drivers in the emergence, development and internal and global expansion of Asian e-commerce...  Read More >>

This book examines these issues of the BRI and analyzes the impact of the BRI on Chinese involvement in Asia and...  Read More >>

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This book outlines a cutting-edge form of program delivery which the authors term SIP-Form or Strategic Integrated...  Read More >>

Using top Chinese and American airlines as examples, this book approaches the construction of corporate identities...  Read More >>

This book proposes a heritage-based approach for the sustainable urban development of the historic cities.  Read More >>

This book is a complete guide to learning the critical selling and negotiation skills to gain a competitive edge...  Read More >>

Today's businesses face the pressing challenge of how to effectively engage and build lasting relationships with...  Read More >>

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Focuses on intangible assets and their repercussions for business and society. It provides insights into the evolving...  Read More >>

In der regionalen Wirtschaftsentwicklung nehmen Clusterinitiativen eine große Bedeutung ein, gerade wenn es um die...  Read More >>

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In diesem Buch zeigt Albert Heiser – mehrfach ausgezeichneter Werbetexter – wie GPT-Programme zur Entwicklung wirkungsvoller...  Read More >>

Praxisnahe Erkenntnisse und ethische Aspekte stehen dabei im Vordergrund und führen zum Design eines experimentellen...  Read More >>