Business & management books

The New Global Business model (NEWGIBM) book describes the background, theory references, case studies, results...  Read More >>

Conscious of this reality, this book contributes to the exchange of experiences and perspectives about the state...  Read More >>

This book, written by the world’s foremost thinkers in this area, aims to increase feelings of openness and respect...  Read More >>

GDPR and Cyber Security for Business Information Systems is designed to present specific and practical information...  Read More >>

The books main aim is therefore to direct the efforts of scholars, practitioners and policymakers to swiftly find...  Read More >>

Providing recent research advances on Sustainable Human Resource Management, it can be used in an undergraduate...  Read More >>

This book appears at the right moment when several developments have made age and its consequences an important...  Read More >>

Explore the ability of stories to enhance human connection, motivate action, and uncover hidden potential In Unlock...  Read More >>

Business Economics introduces the theory and practice of economics for non-specialist students new to the topic....  Read More >>

This book illustrates how money and marketing, in combination with general trends, play decisive roles in shaping...  Read More >>

""Start Thinking Rich tells the truth about getting rich, debunks the false beliefs that the majority of the population...  Read More >>

This timely book provides an in-depth and relevant overview of the main theories, frameworks, technologies & innovations,...  Read More >>

Examining a range of new practices for the PR industry, covering both principles and applications, this book will...  Read More >>

Education Futures for School Leadership is a comprehensive resource to support school leaders as they encounter...  Read More >>

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Established organizations in the public and private sectors struggle when bringing new, innovative ideas to life....  Read More >>

Dieses Buch bietet Ihnen einen praktischen Einstieg in die Welt der Künstlichen Intelligenz (KI) und Data Science....  Read More >>

This two-volume set constitutes the refereed proceedings of the 5th Olympus International Conference, ICSC 2024,...  Read More >>

Dieses Buch liefert praktische Tipps und bewährte Methoden zur Conversion Optimierung im Onlinemarketing mittels...  Read More >>

The two-volume set LNCS 15271 and 15272 constitutes the proceedings of the 4th Energy Informatics Academy Conference,...  Read More >>

This book provides thoughtful and extensively researched perspectives, to improve understanding of risks and rewards,...  Read More >>

Failure is a terrific teacher. Pay attention. You'll need the lessons it teaches. The study guide for Tyler...  Read More >>

Doch viele Unternehmen tun sich schwer, einen Einstieg in das datengetriebene Marketing zu finden.Jonas Rashedi...  Read More >>

Es beleuchtet die signifikante Rolle dieser Organisationen im Hochschulökosystem und die Vorteile, die sie für Studierende...  Read More >>

Es erklärt außerdem detailliert den Ablauf des statistischen Schließens, ausgehend von der Stichprobenauswahl über...  Read More >>