E-commerce: business aspects books

15823 books were found.

Cases on Effective Digital Marketing for Competitive Organizations

Cases on Effective Digital Marketing for Competitive...

Author: Sara Santos ,  José Duarte Santos
ISBN: 9798369353950
Format: Hardback
$498.30

By presenting a collection of real-world case studies, this book offers invaluable insights into successful digital...  Read More >>

Advances in Bias and Fairness in Information Retrieval: 5th International Workshop, BIAS 2024, Washington, DC, USA, July 18, 2024, Revised Selected Papers

Advances in Bias and Fairness in Information Retrieval:...

Author: Alejandro Bellogin ,  Ludovico Boratto
ISBN: 9783031719745
Format: Paperback
$171.57

This book constitutes the refereed proceedings of the 5th International Workshop on Algorithmic Bias in Search and...  Read More >>

Blockchain, Metaverse, and Digital Payments: A Global Digital Consumer Perspective

Blockchain, Metaverse, and Digital Payments: A Global...

Author: Aijaz A. Shaikh (The Inst. of Info. and Comp. Tech., Kazakhstan) ,  Galimkair Mutanov (The Inst. of Info. and Comp. Tech, Kazakhstan)
ISBN: 9781032512686
Format: Hardback
$284.00

This timely book provides an in-depth and relevant overview of the main theories, frameworks, technologies & innovations,...  Read More >>

Winning Marketing Strategies Using Generative AI

Winning Marketing Strategies Using Generative AI

Author: Gary W. Randazzo
ISBN: 9781637427309
Format: Paperback
$49.50

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E-Commerce and Financial Services in Asia: The Expansion and Globalization of Alibaba, Coupang and SoftBank

E-Commerce and Financial Services in Asia: The Expansion...

Author: Gerhard Kling ,  Ingyu Oh (Kansai Gaidai University, Osaka, Japan)
ISBN: 9781032856704
Format: Hardback
$284.00

This book looks at the drivers in the emergence, development and internal and global expansion of Asian e-commerce...  Read More >>

Leveraging AI for Effective Digital Relationship Marketing

Leveraging AI for Effective Digital Relationship Marketing...

Author: José Duarte Santos ,  Paulo Botelho Pires
ISBN: 9798369353400
Format: Hardback
$583.00

Today's businesses face the pressing challenge of how to effectively engage and build lasting relationships with...  Read More >>

Sharing Economy Platforms: A Casebook for Understanding Multiplayers in Sharing Economy Platforms

Sharing Economy Platforms: A Casebook for Understanding...

Author: Ruizhi Yuan ,  Martin J. Liu
ISBN: 9789819754038
Format: Hardback
$422.37

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Society 5.0: 4th International Conference, Society 5.0 2024, Moka, Mauritius, June 26–28, 2024, Revised Selected Papers

Society 5.0: 4th International Conference, Society 5.0...

Author: Knut Hinkelmann ,  Hanlie Smuts
ISBN: 9783031714115
Format: Paperback
$263.97

This book constitutes of the revised selected papers from the 4th International Conference on Society 5.0, Society...  Read More >>

Leveraging AI for Effective Digital Relationship Marketing

Leveraging AI for Effective Digital Relationship Marketing...

Author: José Duarte Santos ,  Paulo Botelho Pires
ISBN: 9798369353417
Format: Paperback
$963.60

Today’s businesses face the pressing challenge of how to effectively engage and build lasting relationships with...  Read More >>

The Pocket Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology

The Pocket Universal Principles of UX: 100 Timeless...

Author: Irene Pereyra
ISBN: 9780760388037
Format: Paperback
$35.00

The Pocket Universal Principles of UXis a concise visual presentation of 100 fundamental elements of user experience....  Read More >>

Der neue Online-Handel: Geschäftsmodelle, Geschäftssysteme und Benchmarks im E-Commerce

Der neue Online-Handel: Geschäftsmodelle, Geschäftssysteme...

Author: Gerrit Heinemann
ISBN: 9783658451189
Format: Paperback
$131.97

Dieses Buch präsentiert Entwicklungen und Zukunftstrends im E-Commerce, der durch die neuen digitalen Kommunikations-...  Read More >>

Generative AI for Marketing

Generative AI for Marketing

Author: Malay Upadhyay
ISBN: 9781637427163
Format: Paperback
$55.00

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Inside Cyber: How AI, 5G, IoT, and Quantum Computing Will Transform Privacy and Our Security

Inside Cyber: How AI, 5G, IoT, and Quantum Computing...

Author: Chuck Brooks
ISBN: 9781394254941
Format: Hardback
$46.95

Discover how to navigate the intersection of tech, cybersecurity, and commerce In an era where technological innovation...  Read More >>

The Personal Branding Playbook: Turn Your Personality Into Your Competitive Advantage

The Personal Branding Playbook: Turn Your Personality...

Author: Amelia Sordell
ISBN: 9780857089830
Format: Paperback
$30.95

Take control of your personal brand and become an person of influence...  Read More >>

Machine Learning, Blockchain, and Cyber Security in  Smart Environments: Application and Challenges

Machine Learning, Blockchain, and Cyber Security in...

Author: Sarvesh Tanwar (Amity Institute of Information Technology, Amity University, India) ,  Sumit Badotra
ISBN: 9781032146416
Format: Paperback
$103.00

This book provides a deep insight into the recent techniques which form the backbone of smart environment and addresses...  Read More >>

Big Data Analytics: Digital Marketing and Decision-Making

Big Data Analytics: Digital Marketing and Decision-Making...

Author: Kiran Chaudhary (Shivaji College, University of Delhi) ,  Mansaf Alam (Jamia Millia Islamia University, New Delhi)
ISBN: 9781032310442
Format: Paperback
$94.99

This book includes various topics related to marketing and business analytics. It is written to help organizations...  Read More >>

Social Media Analytics in Predicting Consumer Behavior

Social Media Analytics in Predicting Consumer Behavior...

Author: Selay Ilgaz Sumer (Baskent University, Turkey) ,  Nurettin Parilti (AHBV University, Turkey)
ISBN: 9781032059914
Format: Paperback
$112.00

Social media plays an important role for businesses and consumers. The importance of social media does not only...  Read More >>

Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing

Search Engine Optimization and Marketing: A Recipe for...

Author: Subhankar Das
ISBN: 9780367554781
Format: Paperback
$94.99

This book explains the nuances of Search Engine Optimization (SEO) and Search Engine Marketing (SEM) for setting...  Read More >>

Decoding Tourist Behavior in the Digital Era: Insights for Effective Marketing

Decoding Tourist Behavior in the Digital Era: Insights...

Author: Norhidayah Azman ,  Marco Valeri
ISBN: 9798369351123
Format: Paperback
$686.40

In today’s dynamic digital marketing landscape, understanding and predicting tourist behavior is a significant challenge...  Read More >>

A Seniors Guide to Affiliate Marketing: An Easy to Understand Guide to Starting a Affiliate Marketing Business

A Seniors Guide to Affiliate Marketing: An Easy to Understand...

Author: Virginia Grant
ISBN: 9798330461394
Format: Paperback
$92.37

Unlock a world of opportunity, purpose, and income with this empowering guide tailored for seniors looking to explore...  Read More >>

Unpacking Micro-Influence within the Australian Creative Sectors: A Theoretical Framework for Understanding the Skills, Knowledge, and Capabilities of Micro-Influencers

Unpacking Micro-Influence within the Australian Creative...

Author: Lisa Harrison
ISBN: 9789819759132
Format: Hardback
$263.97

This book explores the impact of micro-influencers in the digital age, focusing specifically on creative professionals...  Read More >>

AI and Innovation: How to Transform Your Business and Outpace the Competition with Generative AI

AI and Innovation: How to Transform Your Business and...

Author: Michael Lewrick (Stanford University) ,  Omar Hatamleh
ISBN: 9781394254972
Format: Paperback
$57.95

“THE BOOK FROM OMAR & MICHAEL IS A MASTERPIECE TO UNDERSTAND THE POSSIBILITIES OF HOW AI WILL CHANGE FUNDAMENTALLY...  Read More >>

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