Behavioural economics books

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Finally, the book argues that, in addition to the threat of criminal sanctions, law inculcates principles of acceptable...  Read More >>

"Do you always get the ""short end of the stick"" in deals? Want to get more from life without giving up what you...  Read More >>

Discover Your Money Temperament, A Common-Sense Guide to Financial Security draws on his vast understanding of behavioral...  Read More >>

This book, first published in 1986, is an important contribution to the economic analysis of new firms. It emphasises...  Read More >>

Dieses essential führt in eine spezielle Form der Entscheidungswissenschaft – die Neuroökonomie – ein, die Psychologie,...  Read More >>

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Welche Bedeutung hat Konsum in der gesellschaftlichen Umbruchphase zwischen Klimawandel und Digitalisierungsprozessen?...  Read More >>

Through the effects of technological advances and improvements in transportation, our world is becoming smaller...  Read More >>

Presents research on trends and strategies that are necessary to ensure the success of global marketing, and identifies...  Read More >>

Wichtige Einflussfaktoren stellen hierbei die inhaltliche und formale Ausgestaltung sowie der Grad der Integration...  Read More >>

Auf Basis dieser Problemskizze ist es das Ziel der Forschungsarbeit, Rahmenbedingungen und Einflussfaktoren von...  Read More >>

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Susanne Rauscher and Annika Zielke provide an in-depth analysis of the relevance of nudging as a potential solution...  Read More >>

Stefanie Jensen und Martin Ohlwein beleuchten in diesem essential die Frage, ob Marken, mit denen eine besondere...  Read More >>

"Winner of the James Coleman Award for Best Book from the Rationality and Society section of the American Sociological...  Read More >>

Modern macroeconomics has been based on the paradigm of the rational individual capable of understanding the complexity...  Read More >>

This book analyses the changes to the regulation of everyday life that have taken place as a result of datafication,...  Read More >>

'A classic' - Simon Kuper, Financial Times 'Brilliant' - James O'Brien, author of How to be Right The five laws...  Read More >>

Wiebke Geldmacher leitet mithilfe der Strukturgleichungsanalyse sowie einer Analyse ökonomischer und sozialer Effekte...  Read More >>

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Everyone's got an Alexa-enabled device, whether an Echo in the living room, an Echo Show in the kitchen, or an Echo...  Read More >>

Traditional Chinese edition of Aesthetic Intelligence: How to Boost It and Use It in Business and Beyon  Read More >>

Traditional Chinese edition of Aesthetic Intelligence: How to Boost It and Use It in Business and Beyon  Read More >>

Traditional Chinese edition of Aesthetic Intelligence: How to Boost It and Use It in Business and Beyon  Read More >>