Behavioural economics books

3173 books were found.

The Myth of American Inequality: How Government Biases Policy Debate (With a New Preface)

The Myth of American Inequality: How Government Biases...

Author: Phil Gramm ,  Robert Ekelund
ISBN: 9781538190135
Format: Paperback
$52.67

A Wall Street Journal Best Book of 2022: Politics; Winner, 2024 Hayek Book Prize. Learn why what you think you know...  Read More >>

May Contain Lies: How Stories, Statistics and Studies Exploit Our Biases - And What We Can Do About It

May Contain Lies: How Stories, Statistics and Studies...

Author: Alex Edmans
ISBN: 9780241630167
Format: Hardback
$42.99

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Seeding Innovation: The Path to Profit and Purpose in the 21st Century

Seeding Innovation: The Path to Profit and Purpose in...

Author: Robyn O'Brien (Rice University)
ISBN: 9781394227105
Format: Hardback
$46.95

Build and grow a company ready for the next generation of consumers In Seeding Innovation: The Path to Profit...  Read More >>

The Jobs to Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs

The Jobs to Be Done Playbook: Align Your Markets, Organization,...

Author: Jim Kalbach ,  Michael Schrage
ISBN: 9798874825218
Format: Audio
$121.41

""These days, consumers have real power: they can research companies, compare ratings, and find alternatives with...  Read More >>

The Jobs to Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs

The Jobs to Be Done Playbook: Align Your Markets, Organization,...

Author: Jim Kalbach ,  Michael Schrage
ISBN: 9798874825225
Format: Audio
$121.31

""These days, consumers have real power: they can research companies, compare ratings, and find alternatives with...  Read More >>

The Curious Culture of Economic Theory

The Curious Culture of Economic Theory

Author: Ran Spiegler
ISBN: 9780262548229
Format: Paperback
$95.00

""One economist's reflections on the professional culture of economic theory""-- Provided by publisher.  Read More >>

Unleash the Power of Customer Engagement & Advocacy: Practical guide towards customer advocacy incl. end-to-end cookbook for successful Customer Advisory Boards

Unleash the Power of Customer Engagement & Advocacy:...

Author: Timo Wagenblatt
ISBN: 9798326076076
Format: Paperback
$34.29

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Behavioural Business: The Psychology of Decisions in Economy, Business and Policy Contexts

Behavioural Business: The Psychology of Decisions in...

Author: Janneke Blijlevens ,  Meg Elkins
ISBN: 9789811955488
Format: Paperback
$284.60

This book explores all aspects of the new and emerging area of behavioural business. This book identifies behavioural...  Read More >>

Meaningful Measurement of the Customer Experience, 2nd Edition

Meaningful Measurement of the Customer Experience, 2nd...

Author: Greg Melia ,  Greg Kihlstrom
ISBN: 9798879235951
Format: Paperback
$50.13

Customer experience has become the primary method of competitive differentiation between most brands today. While...  Read More >>

The Smart Ideas: 10 Ideas to Have Your Clients Sell for You

The Smart Ideas: 10 Ideas to Have Your Clients Sell...

Author: Joe Celphin ,  Joseph Odeleye
ISBN: 9798326171269
Format: Paperback
$39.52

"In a world where marketing messages permeate every corner of our lives, the authentic testimonials of satisfied...  Read More >>

Influencers and Followers

Influencers and Followers

Author: Steven Coutinho
ISBN: 9798224235247
Format: Paperback
$39.57

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Marketing Innovation Strategies and Consumer Behavior

Marketing Innovation Strategies and Consumer Behavior...

Author: Belem Barbosa
ISBN: 9798369349977
Format: Paperback
$646.80

By delving into topics from digital marketing and sustainability initiatives to data analytics and emerging technologies,...  Read More >>

Islamic Finance: New Trends in Law and Regulation

Islamic Finance: New Trends in Law and Regulation

Author: Nadia Mansour ,  Lorenzo Bujosa
ISBN: 9783031487699
Format: Hardback
$580.77

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Marketing Innovation Strategies and Consumer Behavior

Marketing Innovation Strategies and Consumer Behavior...

Author: Belem Barbosa
ISBN: 9798369341957
Format: Hardback
$858.00

By delving into topics from digital marketing and sustainability initiatives to data analytics and emerging technologies,...  Read More >>

Do B2B Better: Drive Growth Through Game-Changing Customer Experience

Do B2B Better: Drive Growth Through Game-Changing Customer...

Author: Jim Tincher ,  Daniel Futter
ISBN: 9798990385412
Format: Paperback
$50.13

Customer Experience expert Jim Tincher provides the wisdom and tools to show business-to-business (B2B) organizations...  Read More >>

Why Malaysian Consumers Prefer Online Purchases

Why Malaysian Consumers Prefer Online Purchases

Author: Jun Yew Goh
ISBN: 9798325029028
Format: Paperback
$39.57

This monograph is the culmination of a study done to examine the online purchase intention of Malaysian consumers...  Read More >>

Do B2B Better: Drive Growth Through Game-Changing Customer Experience

Do B2B Better: Drive Growth Through Game-Changing Customer...

Author: Jim Tincher ,  Daniel Futter
ISBN: 9798990385429
Format: Hardback
$81.81

Customer Experience expert Jim Tincher provides the wisdom and tools to show business-to-business (B2B) organizations...  Read More >>

Behavioral Finance and Asset Prices: The Influence of Investor's Emotions

Behavioral Finance and Asset Prices: The Influence of...

Author: David Bourghelle ,  Pascal Grandin
ISBN: 9783031244889
Format: Paperback
$388.10

In recent decades, the financial markets have experienced various crises, shocks and disruptive events, driving...  Read More >>

Career Confidence: No-Bs Stories and Strategies for Finding Your Power

Career Confidence: No-Bs Stories and Strategies for...

Author: Robynn Storey ,  Tiffany Morgan
ISBN: 9798874825010
Format: Audio
$121.31

Learn how to bet on yourself and build the professional life you want as you grow in your career path In Career...  Read More >>

Career Confidence: No-Bs Stories and Strategies for Finding Your Power

Career Confidence: No-Bs Stories and Strategies for...

Author: Robynn Storey ,  Tiffany Morgan
ISBN: 9798874825003
Format: Audio
$105.57

Learn how to bet on yourself and build the professional life you want as you grow in your career path In Career...  Read More >>

Sociology and Classical Liberalism in Dialogue: Freedom Is Something We Do Together

Sociology and Classical Liberalism in Dialogue: Freedom...

Author: Fabio Rojas ,  Charlotta Stern
ISBN: 9781666961331
Format: Hardback
$290.40

Sociology and classical liberalism need to engage each other. This book brings those two viewpoints into conversation...  Read More >>

Digital Working Lives: Worker Autonomy and the Gig Economy

Digital Working Lives: Worker Autonomy and the Gig Economy...

Author: Tim Christiaens
ISBN: 9781538173800
Format: Paperback
$105.60

Christiaens argues that digital technologies are fundamentally undermining workers’ autonomy by enacting systems...  Read More >>

Latest Reading Guide

NOV RG 20252

 

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